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    • Fertility Advice
      EXPERT ADVICE: Should I be worried if I get very heavy periods?

      EXPERT ADVICE: Should I be worried if I get very …

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      10 mind-blowing facts about your vagina

      10 mind-blowing facts about your vagina

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

    • Getting Pregnant
      Can TCM help with infertility?

      Can TCM help with infertility?

      How to tell the difference between implantation bleeding and a period

      How to tell the difference between implantation b…

      Thalassemia: Facts About This Blood Disorder

      Thalassemia: Facts About This Blood Disorder

      How to prepare for a baby medically and physically

      How to prepare for a baby medically and physically

  • Pregnancy
    • Giving Birth
      4 things to do to make labour easier

      4 things to do to make labour easier

      5 reasons to choose a private hospital for giving birth in Singapore

      5 reasons to choose a private hospital for giving…

      C-sections 101

      C-sections 101

      6 facts you need to know about C-sections

      6 facts you need to know about C-sections

    • When you are pregnant
      How important are omega-3 fatty acids for pregnant mummies?

      How important are omega-3 fatty acids for pregnan…

      How are nuts helpful in your pregnancy?

      How are nuts helpful in your pregnancy?

      Everything you need to know about prenatal yoga

      Everything you need to know about prenatal yoga

      What to expect at your first prenatal check-up

      What to expect at your first prenatal check-up

  • Babies
    • Breastfeeding
      Breastfeeding 101: All your questions ― answered!

      Breastfeeding 101: All your questions ― answered!

      6 breastfeeding challenges & solutions

      6 breastfeeding challenges & solutions

      7 Nutty Things To Know About Lactation and Breast Milk-Boosting Products

      7 Nutty Things To Know About Lactation and Breast…

      BUYER'S GUIDE: Best breast pumps to suit your needs

      BUYER'S GUIDE: Best breast pumps to suit your nee…

    • Development & Milestones
      Easy ways to help your baby kick his pacifier habit

      Easy ways to help your baby kick his pacifier hab…

      Should your baby use a baby walker?

      Should your baby use a baby walker?

      What you need to know about baby heart murmurs

      What you need to know about baby heart murmurs

      Your guide to tracking baby’s growth

      Your guide to tracking baby’s growth

    • Health & Safety
      All you need to know about newborn jaundice

      All you need to know about newborn jaundice

      BUYER’S GUIDE: Best sleep sacks for babies

      BUYER’S GUIDE: Best sleep sacks for babies

      What happens when your baby doesn't get enough sleep

      What happens when your baby doesn't get enough sl…

      BUYER’S GUIDE: Best baby body washes to buy in Singapore

      BUYER’S GUIDE: Best baby body washes to buy in Si…

    • Activities & Play
      12 fun baby-friendly places to visit in Singapore [Photo Gallery]

      12 fun baby-friendly places to visit in Singapore…

      Six mobile games your tween might be playing [Photo Gallery]

      Six mobile games your tween might be playing [Pho…

      13 fun pocket-friendly things to do in the South [Photo Gallery]

      13 fun pocket-friendly things to do in the South …

      4 ways to stay close to your cutie

      4 ways to stay close to your cutie

  • Tots
    • Behavior & Discipline
      5 reasons Threenage years are worse than the Terrible Twos

      5 reasons Threenage years are worse than the Terr…

      CONVERSATIONS WITH… An Autism Therapist

      CONVERSATIONS WITH… An Autism Therapist

      10 time-out tactics that work

      10 time-out tactics that work

      How to talk to your kid after yelling at him

      How to talk to your kid after yelling at him

    • DEVT & Milestones
      CONVERSATIONS WITH… A Speech and Language Therapist

      CONVERSATIONS WITH… A Speech and Language Therapi…

      9 tips to raise a tot with the right mindset

      9 tips to raise a tot with the right mindset

      Help, my child won’t speak!

      Help, my child won’t speak!

      Why is my toddler waking up so early?

      Why is my toddler waking up so early?

    • Food & Nutrition
      How to identify good and bad poop shapes

      How to identify good and bad poop shapes

      How common is constipation among Singaporean toddlers?

      How common is constipation among Singaporean todd…

      9 ways to help your child eat better

      9 ways to help your child eat better

      ABCs of eating for smart kids

      ABCs of eating for smart kids

    • Health & Safety
      3 simple steps to tell if your child has Obstructive Sleep Apnea [Infographic]

      3 simple steps to tell if your child has Obstruct…

      Your by-age guide to car seat safety [Video]

      Your by-age guide to car seat safety [Video]

      Unsafe Magnetic Toys for Children

      Unsafe Magnetic Toys for Children

      Children eye problems you may not know about

      Children eye problems you may not know about

  • Kids
    • Activities & Play
      Free and sheltered mall playgrounds in Singapore 2023 [Photo Gallery]

      Free and sheltered mall playgrounds in Singapore …

      8 family-friendly activities this December holidays

      8 family-friendly activities this December holida…

      Best e-learning resources for kids

      Best e-learning resources for kids

      5 physical effects of smartphone addiction on kids

      5 physical effects of smartphone addiction on kids

    • Health & Nutrition
      What you need to know about scoliosis in children

      What you need to know about scoliosis in children

      Is my child’s school bag too heavy?

      Is my child’s school bag too heavy?

      Flat feet in children: What you need to know

      Flat feet in children: What you need to know

      What are the signs of ADHD in children?

      What are the signs of ADHD in children?

    • Primary School Education
      BUYER’S GUIDE: Best school bags for children

      BUYER’S GUIDE: Best school bags for children

      Mother-tongue dyslexia: What you need to know

      Mother-tongue dyslexia: What you need to know

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Science

      Study-smart guide to PSLE success — Science

    • Social & life skills
      Managing screen time for your little one

      Managing screen time for your little one

      6 ways to shield your tween from porn

      6 ways to shield your tween from porn

      "Going to school helped my child with autism”

      8 things to learn about autism from "Atypical"

  • Parents
    • Lifestyle
      5 reasons why you should get regular health screenings

      5 reasons why you should get regular health scree…

      How to pay less for infantcare and childcare

      How to pay less for infantcare and childcare

      7 tips to work from home with kids without losing your mind

      7 tips to work from home with kids without losing…

      Mommy Makeover: Be the Yummy Mummy

      Mommy Makeover: Be the Yummy Mummy

    • Money Smarts
      All you need to know about the Baby Bonus in Singapore

      All you need to know about the Baby Bonus in Sing…

      All about Singapore’s Parenthood Tax Rebate

      All about Singapore’s Parenthood Tax Rebate

      Why it's important for your child to have an insurance plan

      Why it's important for your child to have an insu…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

    • Relationships
      5 tactics to deal with your fighting kids

      5 tactics to deal with your fighting kids

      Celeb dad Max Loong: Meeting my son was the best day of my life

      Celeb dad Max Loong: Meeting my son was the best …

      Celeb Dad Bjorn Shen: Changing diapers is like unwrapping rotten Nasi Lemak

      Celeb Dad Bjorn Shen: Changing diapers is like un…

      Celeb dad Daniel Ong: Single-dad dating is like buy 1, get 1 free!

      Celeb dad Daniel Ong: Single-dad dating is like b…

    • Shopping Guide
      BUYERS’ GUIDE: Best shower creams for baby’s eczema [Photo Gallery]

      BUYERS’ GUIDE: Best shower creams for baby’s ecze…

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS’ GUIDE: Best childproofing products to check out

      BUYERS’ GUIDE: Best childproofing products to che…

  • Events
    • Events
      Pregnancy 101: Prepping For Parenthood

      Pregnancy 101: Prepping For Parenthood

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: Pregnancy Made Easy 2024

      Pregnancy: Pregnancy Made Easy 2024

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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  • Tots-8-contagious-illnesses-junior-may-catch-in-preschool-1
Health & Safety

8 contagious illnesses junior may catch in preschool [Infographic]

Your child will likely catch more bugs in his first year at preschool than ever again… Look out for these common ailments.

  • Parents- Making-a-will-Suppose-you-die-suddenly
  • Parents- Making-a-will-Suppose-you-die-suddenly-2
Money Smarts

Making a will: Suppose you die suddenly?

What parents need to know about drawing up a will to ensure that their children are well looked after…

  • Parents-MUM-SAYS-I-was-a-clock-watching-mum-but-not-anymore-1
Lifestyle

MUM SAYS I was a 'clock-watching' mum but not anymore

A mother confesses that she was once obsessed with sticking strictly to her baby’s sleeping and feeding schedule…

  • Conceiving-11-ways-to-put-some-sizzle-back-into-your-baby-making-efforts-1
Fertility Advice

11 ways to put some sizzle back into your baby-making efforts

Do your bedroom romps seem to be getting stale? Bring back the spark with these tips!

  • Kids-6-ways-to-help-a-child-cope-with-feeling-left-out-1
Social & life skills

6 ways to help a child cope with feeling left out

Is junior shy around strangers? Teach them to open up to people with these top tips.

10 fascinating things to know about the umbilical cord
Giving Birth

10 fascinating things to know about the umbilical cord

The amazing organ that is baby’s lifeline is much more than just a tube to carry nutrients. Find out more.

  • Conceiving-6-intimacy-killers-to-avoid-in-your-marriage-1
Fertility Advice

6 intimacy killers to avoid in your marriage

Manage the challenges to your couple connection to prevent it from derailing your relationship ― and plans to start a family…

  • Parents-10-things-we-should-stop-shaming-mums-for-MAIN
Lifestyle

10 things we should stop shaming mums for

Oh, the guilt and shame of being a less-than-perfect mum… Maybe it’s time to show a little sympathy and understanding?

  • Kids-4-steps-to-help-junior-bounce-back-from-rejection-MAIN
Social & life skills

4 steps to help junior bounce back from rejection

Teach junior ways to find strength in their anguish. Plus, learn four easy tips to instil grit!

  • Conceiving-What's-causing-your-recurrent-miscarriages-1
Fertility Advice

What’s causing your recurrent miscarriages?

Natural killing cells are vital in protecting your body from infection but large numbers can kill your foetus…

Vital breast cancer facts you need to know
Lifestyle

Vital breast cancer facts you need to know

Every woman risks getting breast cancer ― find out more about the most common cancer among women in Singapore.

  • Conceiving-How-long-will-I-take-to-conceive-after-stopping-birth-control-MAIN
Fertility Advice

How long will I take to conceive after stopping birth control?

Now that you’re ready to expand your family, it’s only natural to wonder how long before you’ll become fertile again.

  • Babies-7-ways-to-recreate-the-womb-and-soothe-baby-to-sleep-1
Health & Safety

7 ways to recreate the womb (and soothe baby to sleep)

Follow these strategies to ease your munchkin into a scary new world ― and settle them to sleep effortlessly!

  • Parents-10-things-you-shouldn’t-say-to-a-working-mum-or-dad-1
Lifestyle

10 things you shouldn't say to a working mum or dad

To you, your statement may sound innocent, but to a working parent, you’re simply piling on the guilt!

Kids

Best hacks to remove common kids’ stains

Use these nifty cleaning strategies to get rid of all sorts of spills and stains!

  • Tots--He-only-misbehaves-with-me!-Why-1
Behavior & Discipline

My tot only misbehaves with me! Why?

Is your child singling you out for his tantrums? Discover the real reason, plus get ways to deal with him…

Fertility Advice

5 natural fertility treatments to check out [Photo Gallery]

Worried about invasive fertility procedures if you’re hoping to conceive? Consider these natural alternative therapies instead.   

  • Parents---11-things-you-never-knew-about-your-boobs-1
  • Parents---11-things-you-never-knew-about-your-boobs-2
Lifestyle

11 things you never knew about your boobs

From size to cysts, here’s everything you’ll want to know about keeping your breasts in tip-top condition!

4 umbilical cord complications that could happen during pregnancy
When you are pregnant

4 umbilical cord complications that could happen during pregnancy

Too long or too short, knotted or tangled ― umbilical cord issues can have a serious impact on your pregnancy.

Is your kid getting enough sleep?
Health & Nutrition

Is your kid getting enough sleep?

Sufficient, good quality sleep in tweens is vital to learning and problem solving.

  • Tots-9-ways-to-make-clean-up-fun-for-your-tot-1
Activities & Play

9 ways to make clean-up fun for your tot

Get junior used to pitching in around the house ― we have ideas to make cleaning chores more appealing.

8 ways to encourage your baby to be more sociable
Development & Milestones

8 ways to encourage your baby to be more sociable

Find ways to build your child’s social skills from young, so that they’ll relate well to others.

  • Parents-6-postnatal-depression-facts-you-should-ignore-1
Lifestyle

6 postnatal depression “facts” you should ignore

SmartParents clears up the confusion surrounding this post-delivery mental disorder, so that women can get the treatment they need.

6 painful truths about the last trimester
Pregnancy Tips: Health, Your Body and Preparing for Baby

6 painful truths about the last trimester

Get tips on dealing with pesky third tri pregnancy pain that could suck the fun out of your final lap.

  • Kids-7-ways-parents-can-instil-good-study-habits-1
Primary School Education

7 ways parents can instil good study habits

Is your kiddo always procrastinating? Wise up to ways to get her to finish her homework and improve her grades!

Top brain-boosting food for children
Food & Nutrition

Top brain-boosting food for children

Wise up to the foods that’ll keep junior’s body and grey matter going strong.

  • Babies-The-fourth-trimester-Help-your-newborn-cope-1
  • Babies-The-fourth-trimester-Help-your-newborn-cope-2
Development & Milestones

The fourth trimester: Help your newborn cope

Follow these useful pointers to support your baby as she makes the tough transition from womb to world.

9 important character traits to instil in your children
Social & life skills

9 important character traits to instil in your children

Help your child acquire attributes like empathy and self-regulation, so that junior becomes a well-rounded individual.

  • Parents--22-truths-every-new-dad-should-know-main
Lifestyle

22 truths every new dad should know

From pregnancy sex to the dad bod, guys will wise up to their new parenting gig with our concise guide.

  • Pregnancy--9-frightening-birth-injuries-new-mums-face-1
Giving Birth

9 frightening birthing injuries new mums face

Pain when you pee and pooping from your vagina ― these are signs of injuries sustained during labour and delivery.

  • Babies-7-reasons-why-kids-need-to-hear-nursery-rhymes
Development & Milestones

7 reasons why kids need to hear nursery rhymes

Catchy poems and songs aren’t just a great way to pass time, they’re great for your mini-me’s development, too!

  • Kids-5-ways-dirt-strengthens-junior’s-immunity-MAIN
Health & Nutrition

5 ways dirt and germs strengthen junior’s immunity

Letting your kid muck around in dirt might just be the best way to keep him healthy and strong

Safety checklist for your tot’s toys
Health & Safety

Safety checklist for your tot’s toys

A quick list of things to note when setting out toys or buying them.

  • Pregnancy-Do-you-have-mummy-brain
When you are pregnant

Do you have mummy brain?

Are you feeling scatty? Is your mind in a haze? There’s good reason for your memory loss!

10 steps to keeping your teeth healthy
Lifestyle

10 steps to keeping your teeth healthy

Observe these best practices as a family for great teeth and gums and kick-start junior’s journey to good oral health.

Who's he talking to? Dealing with your kid's imaginary friend
Development & Milestones

Who's he talking to? Dealing with your kid's imaginary friend

Your youngster’s imagination is amazing — but how do you react without stifling their creativity? We show you what’s really going on in their head.

 

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  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-MAIN
  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-6mTOP
  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-6mBOTTOM (1)
  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-9mTOP (1)
  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-9mBOTTOM (2)
  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-10mTOP (2)
  • TOTS-(Friso)--Your-by-age-guide-to-weaning-baby-10mBOTTOM (2)
  • Friso-Products
Food & Nutrition

Your by-age guide to weaning baby [Infographic]

Your baby’s starting solids ― get expert tips on offering new tastes and textures, plus how much to feed your munchkin.

  • Parents-9-loneliest-motherhood-moments-in-the-first-year-1
Relationships

9 loneliest motherhood moments in the first year

Becoming a mother is a blissful experience, but you'll also experience feelings of isolation, especially when you’re a first-time mum…

  • Kids-What-age-should-junior-own-his-first-phone-1
  • Kids-What-age-should-junior-own-his first-phone-2
  • Kids-What-age-should-junior-own-his-first-phone-3
Social & life skills

At what age should junior get a mobile phone?

Get top tips from the experts, so that your offspring use their smartphone safely, both online and off.

  • Tots-8-effective-ways-to-discipline-without-using-the-cane-MAIN
Behavior & Discipline

8 effective ways to discipline without using the cane

Pick up useful methods to teach junior right from wrong that do not involve physical punishment.

  • Conceiving-15-signs-you-are-ready-to-be-a-mum-MAIN
  • Conceiving-15-signs-you-are-ready-to-be-a-mum-2
Getting Pregnant

15 signs you are ready to be a mum

Find out if now’s the right time to throw caution — and birth control — to the wind!

  • 6 ways to involve older siblings in your newborn's life1
Development & Milestones

6 ways to involve older siblings in your newborn's life

Including your older child in your baby’s life won’t just keep them occupied, it’ll also strengthen their bond!

  • Pregnancy-8-things-mums-who've-had-a-C-section-want-you-to-know-1
Giving Birth

8 things mums who’ve had a C-section want you to know

There are many misconceptions about C-sections. We set them straight with expert inputs and real opinions from mums.

  • Babies-7-terrifying-things-NICU-parents-want-you-to-know-MAIN
Health & Safety

7 terrifying things NICU parents want you to know

If you know a parent with a preemie who is fighting for their life, these are their harrowing experiences.

  • Babies-Conversations-With...-A-neonatal-nurse-1
  • Babies-Conversations-With...-A-neonatal-nurse-2
Health & Safety

CONVERSATIONS WITH… A Neonatal Nurse

Caring for critically ill babies can be both challenging and rewarding, admits this neonatal intensive care unit (NICU) nurse…

  • Pregnancy-7-ways-to-heal-your-vaginal-tear-1
Giving Birth

7 ways to heal your vaginal tear

Now that your vaginal delivery is over, it’s time to give your nether region some tender loving care…

6 benefits of online speech therapy
Social & life skills

6 benefits of online speech therapy

Virtual speech counselling is gaining ground, especially after the recent Circuit Breaker. A speech expert discusses its pros and cons.

  • Kids-15-gifts-your-children-will-never-forget-1
  • Kids-15-gifts-your-children-will-never-forget-2
Social & life skills

15 gifts your children will never forget

Want to give your kiddo something truly memorable? These offerings are way better than an expensive plaything!

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