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    • Fertility Advice
      7 possible causes of male infertility [Photo Gallery]

      7 possible causes of male infertility [Photo Gall…

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

      8 vital facts about your menstrual cycle and fertility [Photo Gallery]

      8 vital facts about your menstrual cycle and fert…

      5 natural fertility treatments to check out [Photo Gallery]

      5 natural fertility treatments to check out [Phot…

    • Getting Pregnant
      CONVERSATIONS WITH… A Sex Therapist

      CONVERSATIONS WITH… A Sex Therapist

      Thalassemia: Facts to know about this blood disorder if you're TTC

      Thalassemia: Facts to know about this blood disor…

      7 ways to make your TTC journey less stressful

      7 ways to make your TTC journey less stressful

      Will heavy menses affect your fertility?

      Will heavy menses affect your fertility?

  • Pregnancy
    • Giving Birth
      Postpartum bleeding: Do you need to worry?

      Postpartum bleeding: Do you need to worry?

      “I delivered my baby in a Grab!”

      “I delivered my baby in a Grab!”

      10 fascinating things to know about the umbilical cord

      10 fascinating things to know about the umbilical…

      C-sections: 10 reasons why you might need one

      C-sections: 10 reasons why you might need one

    • When you are pregnant
      Ob-gyn experts answer expectant mums’ top COVID-19 questions [Video]

      Ob-gyn experts answer expectant mums’ top COVID-1…

      MUM SAYS 4 things I won’t be repeating with baby #2

      MUM SAYS 4 things I won’t be repeating with baby …

      Are you at risk of gestational diabetes?

      Are you at risk of gestational diabetes?

      5 strange things that may happen to your vagina during pregnancy

      5 strange things that may happen to your vagina d…

  • Babies
    • Breastfeeding
      “How to enjoy your breastfeeding journey”

      “How to enjoy your breastfeeding journey”

      7 rules of night feeds every mother should know

      7 rules of night feeds every mother should know

      Useful breast care tips for new mothers

      Useful breast care tips for new mothers

      10 celeb mums who have championed breastfeeding [Photo Gallery]

      10 celeb mums who have championed breastfeeding […

    • Development & Milestones
      What 2020 holds for your Year of the Rat baby

      What 2020 holds for your Year of the Rat baby

      9 mind-blowing baby development facts

      9 mind-blowing baby development facts

      8 ways to raise a fearless kid

      8 ways to raise a fearless kid

      Why pointing is an important milestone for baby

      Why pointing is an important milestone for baby

    • Health & Safety
      Common causes of tummy troubles in children

      Common causes of tummy troubles in children

      Should you give your baby PHP formula?

      Should you give your baby PHP formula?

      What is 2’-FL and how can it boost your baby’s immunity?

      What is 2’-FL and how can it boost your baby’s im…

      EXPERT ADVICE: My baby son has very tight foreskin!

      EXPERT ADVICE: My baby son has very tight foreski…

  • Tots
    • Behavior & Discipline
      How to say “no” to your toddler without actually saying no

      How to say “no” to your toddler without actually …

      The right (and wrong) way to reward your toddler

      The right (and wrong) way to reward your toddler

      How to teach patience to your toddler

      How to teach patience to your toddler

      Why it’s good for junior to feel frustrated (and how to help them)

      Why it’s good for junior to feel frustrated (and …

    • DEVT & Milestones
      5 ways music can help junior learn language skills

      5 ways music can help junior learn language skills

      Fun activities that'll improve your child’s speech

      Fun activities that'll improve your child’s speech

      Nurture bilingualism in your child from young

      Nurture bilingualism in your child from young

      Help, my child won’t speak!

      Help, my child won’t speak!

    • Food & Nutrition
      How much protein does my child need?

      How much protein does my child need?

      Is lutein the next big thing for your child’s brain development?

      Is lutein the next big thing for your child’s bra…

      How to raise a child who enjoys food

      How to raise a child who enjoys food

      Restaurant Review: Les Bouchons Rive Gauche at Robertson Quay

      Restaurant Review: Les Bouchons Rive Gauche at Ro…

    • Health & Safety
      Choosing a Safer Sanitising Option for your Baby and Young Kids

      Choosing a Safer Sanitising Option for your Baby …

      Include probiotics in your child’s diet to boost their gut health

      Include probiotics in your child’s diet to boost …

      3 common causes of chronic cough in children

      3 common causes of chronic cough in children

      Your guide to preparing your child (and yourself) for surgery

      Your guide to preparing your child (and yourself)…

  • Kids
    • Activities & Play
      8 fun digital games with learning value to play with junior [Photo Gallery]

      8 fun digital games with learning value to play w…

      9 engaging indoor activities to do with junior this school hols

      9 engaging indoor activities to do with junior th…

      “I played video games 16 hours a day”

      “I played video games 16 hours a day”

      13 fantastic things to do with junior in the North [Photo Gallery]

      13 fantastic things to do with junior in the Nort…

    • Health & Nutrition
      Paediatricians answer parents' top COVID-19 questions [Video]

      Paediatricians answer parents' top COVID-19 quest…

      Tips on preventing common sports injuries in kids

      Tips on preventing common sports injuries in kids

      Your kid’s mental well-being is important: 7 ways to boost it

      Your kid’s mental well-being is important: 7 ways…

      9 ways kids can eat healthily during their exams

      9 ways kids can eat healthily during their exams

    • Primary School Education
      P1 registration: All your critical questions ― Answered!

      P1 registration: All your critical questions ― An…

      8 more effective ways to ask junior about school

      8 more effective ways to ask junior about school

      5 effective ways to help your child learn faster

      5 effective ways to help your child learn faster

      EXPERT ADVICE: Why does my child have problems reading and writing?

      EXPERT ADVICE: Why does my child have problems re…

    • Social & life skills
      6 benefits of online speech therapy

      6 benefits of online speech therapy

      6 fun ways to teach your child to be assertive

      6 fun ways to teach your child to be assertive

      How to raise confident kids who aren’t afraid to stand up for themselves

      How to raise confident kids who aren’t afraid to …

      Why it's important for parents to “let go” of their kids

      Why it's important for parents to “let go” of the…

  • Parents
    • Lifestyle
      What are those itchy red bumps on my skin?

      What are those itchy red bumps on my skin?

      Celeb dad Bernard Lim: My daughter is a joy to love

      Celeb dad Bernard Lim: My daughter is a joy to lo…

      EXPERT ADVICE: Don’t delay health screening during COVID-19!

      EXPERT ADVICE: Don’t delay health screening durin…

       6 strategies to WFH (with junior) without losing your mind

      6 strategies to WFH (with junior) without losing…

    • Money Smarts
      How much does it cost to raise a child in Singapore? [Infographic]

      How much does it cost to raise a child in Singapo…

      11 celeb parents who own successful businesses [Photo Gallery]

      11 celeb parents who own successful businesses [P…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

      How much ang pow money should you give?

      How much ang pow money should you give?

    • Relationships
      OPEN LETTER To my firstborn

      OPEN LETTER To my firstborn

      DAD SAYS How I got my son to cut his mobile phone use

      DAD SAYS How I got my son to cut his mobile phone…

      DAD SAYS How I got my son to read books he detested

      DAD SAYS How I got my son to read books he detest…

      Celeb mum Cheryl Wee: I want my kids to know they’ll always be enough for me

      Celeb mum Cheryl Wee: I want my kids to know they…

    • Shopping Guide
      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER'S GUIDE Best rainy day buys for toddlers [Photo Gallery]

      BUYER'S GUIDE Best rainy day buys for toddlers [P…

      BUYER'S GUIDE 10 great toys for outdoor fun [Photo Gallery]

      BUYER'S GUIDE 10 great toys for outdoor fun [Phot…

      BUYER’S GUIDE Best disposable tape diapers for your baby [Photo Gallery]

      BUYER’S GUIDE Best disposable tape diapers for yo…

  • Events
    • Events
      Growing Up: Our Children’s Health Journey

      Growing Up: Our Children’s Health Journey

      Pregnancy Made Easy

      Pregnancy Made Easy

      Pregnancy Journey with Parents-to-be

      Pregnancy Journey with Parents-to-be

      My Pregnancy My Way

      My Pregnancy My Way

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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Health Screening

 

Development & Milestones

10 ways to improve your baby’s brain power
Development & Milestones

10 ways to improve your baby’s brain power

Top tips to boost your growing child’s brain power to ensure that he or she reaches their full potential.

5 things you should do differently with your second baby
Development & Milestones

5 things you should do differently with your second baby

Time to switch up your parenting game with baby #2, mums. So, change your expectations and learn to chill!        

  • Babies-Useful-tips-for-successful-baby-and-toddler-room-sharing-1
Development & Milestones

Useful tips for successful baby and toddler room sharing

Avoid the pitfalls of sibling room sharing, follow these strategies to ease your children into a happy sleeping arrangement.

10 healthy eating habits to instil in your brand-new eater
Development & Milestones

10 healthy eating habits to instil in your brand-new eater

Time to introduce solids to your bub? Get tips to ensure that junior makes wise eating choices from the get-go.

Do you know your baby’s temperament?
Development & Milestones

Do you know your baby’s temperament?

Happy, difficult, fussy, sensitive ― babies have moods and personalities, too! Decode and learn how to handle their unique temperaments.

Baby’s first foods: 10 myths about solids ― Exposed!
Development & Milestones

Baby’s first foods: 10 myths about solids ― Exposed!

Starting your baby on solids can be intimidating. Should they really avoid nuts and eggs? We have answers!

  • Babies-7-less-obvious-baby-firsts
Development & Milestones

7 less-obvious baby firsts

You rush to capture bubba’s first flip, but make sure to also celebrate his less-apparent but still special moments!

  • Babies-6-little-known-signs-that-your-baby’s-teething-MAIN
Development & Milestones

6 little-known signs that your baby’s teething

Know just what to expect when bubba’s teething. Plus, get expert advice on how to soothe those swollen gums!

Surviving the strain of living with a new baby
Development & Milestones

Surviving the strain of living with a new baby

You’re exhausted, the house is a mess, you’ve got vomit in your hair and your baby won’t stop screaming — no wonder you’re on the verge of a panic attack. Read our tips on dealing with the situation.

  • Could-TV-hurt-your-babe’s-speech-
Development & Milestones

Could TV hurt your babe’s speech?

With reports claiming that watching television can delay your baby’s speech development, is it time to hide the remote control?

  • Babies-[M&B Rep'd]-Ways-to-raise-a-secure-and-resilient-child-MAIN
Development & Milestones

Ways to raise a secure and resilient child

The more responsive you are to your baby, the more independent she’ll become, thanks to her solid relationship with you.

  • Babies-6-easy-tips-to-wean-baby-successfully-[Infographic]-MAIN-1
Development & Milestones

6 easy tips to wean baby successfully [Infographic]

Think baby is ready for his first taste of solid food? Here’s how to help him make the transition.

  • Inforgraphic-Babies-Baby-signing-7-super-easy-signals-to-try-1
Development & Milestones

Baby signing: 7 super-easy signals to try

Bub may not understand your words, but you can still “talk” to him with these simple hand signals.

  • Babies--Track-your-baby's-milestones---Cleaning-&-hygiene1
Development & Milestones

Track your baby's milestones — Cleaning & hygiene

Cleaning your newborn need not be daunting ― here are tips for his bath-and-wash routine in the first months and beyond!

  • Babies-4-reasons-why-crying-is-good-for-your-baby-1
Development & Milestones

4 reasons why crying is good for your baby

Discover why when your baby bawls, it actually benefits them more than it harms.

8 ways to encourage your baby to be more sociable
Development & Milestones

8 ways to encourage your baby to be more sociable

Find ways to build your child’s social skills from young, so that they’ll relate well to others.

  • Babies-The-fourth-trimester-Help-your-newborn-cope-1
  • Babies-The-fourth-trimester-Help-your-newborn-cope-2
Development & Milestones

The fourth trimester: Help your newborn cope

Follow these useful pointers to support your baby as she makes the tough transition from womb to world.

  • Babies-7-reasons-why-kids-need-to-hear-nursery-rhymes
Development & Milestones

7 reasons why kids need to hear nursery rhymes

Catchy poems and songs aren’t just a great way to pass time, they’re great for your mini-me’s development, too!

  • Surviving your baby’s first week at home
Development & Milestones

Surviving your baby’s first week at home

From feeding and diapering, to bathing and sleeping ― we cover all this and more!

What to expect in your newborn’s development
Development & Milestones

What to expect in your newborn’s development

All about your new arrival’s infant development milestones in the first weeks…

9 mind-blowing baby development facts
Development & Milestones

9 mind-blowing baby development facts

Learn, cool, fun and fascinating facts about your brand-new bundle of joy’s amazing growth!

8 guaranteed ways to make your baby sleep
Development & Milestones

8 guaranteed ways to make your baby sleep

Follow these snooze-inducing solutions to settle your baby to sleep with ease.

  • Babies-CONVERSATIONS-WITH-A-Baby-Sleep-Specialist-MAIN
Development & Milestones

CONVERSATIONS WITH… A Baby Sleep Specialist

Need help getting bubba to snooze soundly? Singapore’s very own baby sleep expert Zoe Chu is just a call away…

  • Babies-Best-strengthening-exercises-for-your-baby-MAIN-1
Development & Milestones

Best strengthening exercises for your baby [Infographic]

Exercise isn’t just for older kids and adults…babies reap plenty of benefits, too!

  • Babies-Your-by-month-guide-to-feeding-baby-Infographics-MAIN
Development & Milestones

Your by-month guide to feeding baby [Infographic]

Stick this chart on the fridge as a friendly reminder as to when and how to introduce solids to junior.

Put baby back on track
Development & Milestones

Put baby back on track

Frustrated that your rugrat can’t seem to return to her routine? With our expert-approved cheat sheet, bubba will be right back on track in no time!

  • Tots-—-5-ways-to-deal-with-separation-anxiety-main
Development & Milestones

5 ways to deal with separation anxiety

It’s natural for little ones to feel anxious when you say goodbye. Follow these top tips to smoothen the transition.

  • Babies-7-crawling-styles-you-may-see-in-babies-[Infographic]-main-2
Development & Milestones

7 crawling styles you may see in babies [Infographic]

Discover the different ways in which your little one moves to get from one place to another!

Ways to bring you closer to your baby
Development & Milestones

Ways to bring you closer to your baby

Try these simple activities to boost that bond with bub.

  • Babies-9-incredible-things-you’ll-cherish-about-newborn-babies-MAIN
Development & Milestones

9 incredible things you’ll cherish about newborn babies

Newborns may be a never-ending blur of duties, but you’ll want to make the most of these fleeting moments!

8 cool things baby can do
Development & Milestones

8 cool things baby can do

Did you know your baby can wave bye-bye at 9 months? That junior can see you for real at 3 months?

 

 

10 baby milestones to watch out for
Development & Milestones

10 baby milestones to watch out for

Developmental signs that show baby is growing up well.

8 ways to raise a fearless kid
Development & Milestones

8 ways to raise a fearless kid

Parents should exploit their offspring’s innate sense of curiosity, since being daring will benefit junior in many ways.

Why pointing is an important milestone for baby
Development & Milestones

Why pointing is an important milestone for baby

Pointing is linked to language development and shows that your tot has developed certain social and communication skills.

  • Babies-Know-your-baby's-first-year-milestones-MAIN
  • Babies-Know-your-baby's-first-year-milestones-infographics-1
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  • Babies-Know-your-baby's-first-year-milestones-infographics-6
Development & Milestones

Know your baby’s first-year milestones [Infographic]

Wise up to all the developmental milestones you can eagerly look forward to in your tyke’s all-important first year.

  • Babies--11-playtime-hacks-to-supercharge-baby's-senses-1
Development & Milestones

11 playtime hacks to supercharge baby’s senses

Your sweetie craves sensory stimulation constantly ― so, turn playtime into a sensory adventure with these simple strategies.

  • Babies-How to cope with your high  need baby-1
  • Babies-How to cope with your high  need baby-2
Development & Milestones

How to cope with your “high-need baby”

If your tot cries intensely and needs to be carried all the time, try these useful strategies to cope…

  • Babies-My-baby-isn't-meeting-his-milestones-What-should-I-do-1
Development & Milestones

My baby isn't meeting his milestones — What should I do?

We have tips on how to deal with your child’s delays, plus, find out where to get help!

  • Babies--Know-your-baby's-progress---in-numbers-main
Development & Milestones

Know your baby’s progress ― in numbers! [Infographic]

Get fun facts and figures on what to expect when baby develops, plus important info on keeping your sweetie safe.

5 ways to boost baby’s emotional development
Development & Milestones

5 ways to boost baby’s emotional development

Learn all about bubba’s emotional milestones and boost your tyke’s ability to be aware of, control and express their feelings.

  • Babies-6-things-you-don't-appreciate-about-babies-until-they-become-toddlers-1
  • Babies-6-things-you-don't-appreciate-about-babies-until-they-become-toddlers-2
Development & Milestones

6 things you don’t appreciate about babies until they become toddlers

Can’t wait for bubba to grow up? Trust us, you’ll miss that baby stage when you realise what awaits you!

10 baby skills to look out for
Development & Milestones

10 baby skills to look out for

Discover the key developments to watch out for in your little one.

  • Babies--A-timeline-of-your-baby's-feeding-skills-main
  • Babies--A-timeline-of-your-baby's-feeding-skills-1
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  • Babies--A-timeline-of-your-baby's-feeding-skills-4
Development & Milestones

A timeline of your baby’s feeding skills

From suckling and swallowing, to gnawing and chewing, your baby will go through various feeding stages. Here’s what to expect.

  • Babies- Does your baby have a developmental delay [Infographic]-main
Development & Milestones

Does your baby have a developmental delay? [INFOGRAPHIC]

Learn what the early warning signs are if your baby’s growth is not on track.

  • Babies-8-reasons-you'll-always-baby-your-youngest-child-1
Development & Milestones

8 reasons you'll always baby your youngest child

The littlest one of your family always seems to be unashamedly indulged…and there’s good reason why.

5 ways to help your baby form secure bonds
Development & Milestones

5 ways to help your baby form secure bonds

A strong parent-child relationship fosters junior’s physical, emotional and social development. Learn how to nurture the connection.

  • Babies-13-underrated-milestones-of-early-childhood-1
Development & Milestones

13 underrated milestones of early childhood

Sound the trumpet because these often overlooked baby and toddler milestones are really worth celebrating!

  • Babies--8-great-steps-to-bond-with-baby-(FRISO) (1)
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Development & Milestones

8 great steps to bond with baby

Create magical moments in your routine and fall in love with your baby all over again…

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