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    • Fertility Advice
      EXPERT ADVICE: Should I be worried if I get very heavy periods?

      EXPERT ADVICE: Should I be worried if I get very …

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      10 mind-blowing facts about your vagina

      10 mind-blowing facts about your vagina

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

    • Getting Pregnant
      Can TCM help with infertility?

      Can TCM help with infertility?

      How to tell the difference between implantation bleeding and a period

      How to tell the difference between implantation b…

      Thalassemia: Facts About This Blood Disorder

      Thalassemia: Facts About This Blood Disorder

      How to prepare for a baby medically and physically

      How to prepare for a baby medically and physically

  • Pregnancy
    • Giving Birth
      4 things to do to make labour easier

      4 things to do to make labour easier

      5 reasons to choose a private hospital for giving birth in Singapore

      5 reasons to choose a private hospital for giving…

      C-sections 101

      C-sections 101

      6 facts you need to know about C-sections

      6 facts you need to know about C-sections

    • When you are pregnant
      How important are omega-3 fatty acids for pregnant mummies?

      How important are omega-3 fatty acids for pregnan…

      How are nuts helpful in your pregnancy?

      How are nuts helpful in your pregnancy?

      Everything you need to know about prenatal yoga

      Everything you need to know about prenatal yoga

      What to expect at your first prenatal check-up

      What to expect at your first prenatal check-up

  • Babies
    • Breastfeeding
      Breastfeeding 101: All your questions ― answered!

      Breastfeeding 101: All your questions ― answered!

      6 breastfeeding challenges & solutions

      6 breastfeeding challenges & solutions

      7 Nutty Things To Know About Lactation and Breast Milk-Boosting Products

      7 Nutty Things To Know About Lactation and Breast…

      BUYER'S GUIDE: Best breast pumps to suit your needs

      BUYER'S GUIDE: Best breast pumps to suit your nee…

    • Development & Milestones
      Easy ways to help your baby kick his pacifier habit

      Easy ways to help your baby kick his pacifier hab…

      Should your baby use a baby walker?

      Should your baby use a baby walker?

      What you need to know about baby heart murmurs

      What you need to know about baby heart murmurs

      Your guide to tracking baby’s growth

      Your guide to tracking baby’s growth

    • Health & Safety
      All you need to know about newborn jaundice

      All you need to know about newborn jaundice

      BUYER’S GUIDE: Best sleep sacks for babies

      BUYER’S GUIDE: Best sleep sacks for babies

      What happens when your baby doesn't get enough sleep

      What happens when your baby doesn't get enough sl…

      BUYER’S GUIDE: Best baby body washes to buy in Singapore

      BUYER’S GUIDE: Best baby body washes to buy in Si…

    • Activities & Play
      12 fun baby-friendly places to visit in Singapore [Photo Gallery]

      12 fun baby-friendly places to visit in Singapore…

      Six mobile games your tween might be playing [Photo Gallery]

      Six mobile games your tween might be playing [Pho…

      13 fun pocket-friendly things to do in the South [Photo Gallery]

      13 fun pocket-friendly things to do in the South …

      4 ways to stay close to your cutie

      4 ways to stay close to your cutie

  • Tots
    • Behavior & Discipline
      5 reasons Threenage years are worse than the Terrible Twos

      5 reasons Threenage years are worse than the Terr…

      CONVERSATIONS WITH… An Autism Therapist

      CONVERSATIONS WITH… An Autism Therapist

      10 time-out tactics that work

      10 time-out tactics that work

      How to talk to your kid after yelling at him

      How to talk to your kid after yelling at him

    • DEVT & Milestones
      CONVERSATIONS WITH… A Speech and Language Therapist

      CONVERSATIONS WITH… A Speech and Language Therapi…

      9 tips to raise a tot with the right mindset

      9 tips to raise a tot with the right mindset

      Help, my child won’t speak!

      Help, my child won’t speak!

      Why is my toddler waking up so early?

      Why is my toddler waking up so early?

    • Food & Nutrition
      How to identify good and bad poop shapes

      How to identify good and bad poop shapes

      How common is constipation among Singaporean toddlers?

      How common is constipation among Singaporean todd…

      9 ways to help your child eat better

      9 ways to help your child eat better

      ABCs of eating for smart kids

      ABCs of eating for smart kids

    • Health & Safety
      3 simple steps to tell if your child has Obstructive Sleep Apnea [Infographic]

      3 simple steps to tell if your child has Obstruct…

      Your by-age guide to car seat safety [Video]

      Your by-age guide to car seat safety [Video]

      Unsafe Magnetic Toys for Children

      Unsafe Magnetic Toys for Children

      Children eye problems you may not know about

      Children eye problems you may not know about

  • Kids
    • Activities & Play
      Free and sheltered mall playgrounds in Singapore 2023 [Photo Gallery]

      Free and sheltered mall playgrounds in Singapore …

      8 family-friendly activities this December holidays

      8 family-friendly activities this December holida…

      Best e-learning resources for kids

      Best e-learning resources for kids

      5 physical effects of smartphone addiction on kids

      5 physical effects of smartphone addiction on kids

    • Health & Nutrition
      What you need to know about scoliosis in children

      What you need to know about scoliosis in children

      Is my child’s school bag too heavy?

      Is my child’s school bag too heavy?

      Flat feet in children: What you need to know

      Flat feet in children: What you need to know

      What are the signs of ADHD in children?

      What are the signs of ADHD in children?

    • Primary School Education
      BUYER’S GUIDE: Best school bags for children

      BUYER’S GUIDE: Best school bags for children

      Mother-tongue dyslexia: What you need to know

      Mother-tongue dyslexia: What you need to know

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Science

      Study-smart guide to PSLE success — Science

    • Social & life skills
      Managing screen time for your little one

      Managing screen time for your little one

      6 ways to shield your tween from porn

      6 ways to shield your tween from porn

      "Going to school helped my child with autism”

      8 things to learn about autism from "Atypical"

  • Parents
    • Lifestyle
      5 reasons why you should get regular health screenings

      5 reasons why you should get regular health scree…

      How to pay less for infantcare and childcare

      How to pay less for infantcare and childcare

      7 tips to work from home with kids without losing your mind

      7 tips to work from home with kids without losing…

      Mommy Makeover: Be the Yummy Mummy

      Mommy Makeover: Be the Yummy Mummy

    • Money Smarts
      All you need to know about the Baby Bonus in Singapore

      All you need to know about the Baby Bonus in Sing…

      All about Singapore’s Parenthood Tax Rebate

      All about Singapore’s Parenthood Tax Rebate

      Why it's important for your child to have an insurance plan

      Why it's important for your child to have an insu…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

    • Relationships
      5 tactics to deal with your fighting kids

      5 tactics to deal with your fighting kids

      Celeb dad Max Loong: Meeting my son was the best day of my life

      Celeb dad Max Loong: Meeting my son was the best …

      Celeb Dad Bjorn Shen: Changing diapers is like unwrapping rotten Nasi Lemak

      Celeb Dad Bjorn Shen: Changing diapers is like un…

      Celeb dad Daniel Ong: Single-dad dating is like buy 1, get 1 free!

      Celeb dad Daniel Ong: Single-dad dating is like b…

    • Shopping Guide
      BUYERS’ GUIDE: Best shower creams for baby’s eczema [Photo Gallery]

      BUYERS’ GUIDE: Best shower creams for baby’s ecze…

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS’ GUIDE: Best childproofing products to check out

      BUYERS’ GUIDE: Best childproofing products to che…

  • Events
    • Events
      Pregnancy 101: Prepping For Parenthood

      Pregnancy 101: Prepping For Parenthood

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: Pregnancy Made Easy 2024

      Pregnancy: Pregnancy Made Easy 2024

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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  • Babies-Why-you-should-wear-your-baby
Health & Safety

10 great reasons to wear your baby

Wearing your baby is not only convenient, it calms and even cures his colic. Here are other babywearing pluses!

Include probiotics in your child’s diet to boost their gut health
Health & Safety

Include probiotics in your child’s diet to boost their gut health

Probiotics are “good” bacteria that keep junior’s gut healthy. Learn how they help, plus, which foods are good sources.

  • Tots-—-How-to-help-your-left-handed-child-1
Development & Milestones

How to help your left-handed child

Being left-handed doesn’t mean junior is at a disadvantage. Learn ways to help him cope with his unique quality.

  • Pregnancy-10-important-truths-about-miscarriage
When you are pregnant

10 important truths about miscarriage

Yes, it’s hard to lose a baby…but your chances of enjoying a successful pregnancy are still very high.

6 fun ways to teach your child to be assertive
Social & life skills

6 fun ways to teach your child to be assertive

Help your child acquire the confidence to stand up for themselves (and others) without being mean and hurtful.

DAD SAYS How I got my son to cut his mobile phone use
Relationships

DAD SAYS How I got my son to cut his mobile phone use

Dad William Tan details how he eventually got his teen son to detach himself from his digital device.

  • Babies-Why-your-baby-is-refusing-the-breast-MAIN
Breastfeeding

Why your baby is refusing the breast

Sometimes, babies suddenly reject your breast. Learn why bubba stages a nursing strike and how to end it.

He's hitting another child, is my child a bully?
Tots

He's hitting another child, is my child a bully?

If your preschooler is known for bashing and biting and bonking others on the head, is he an assertive little genius or a bully in the making?

  • Conceiving-8-surprising-signs-of-a-hormonal-imbalance-in-women-MAIN
Fertility Advice

8 surprising signs of a hormonal imbalance in women

Spotting these clues early, then getting help quickly should improve your chances of conceiving!

  • Babies--Store-breastmilk-safely-Your-guide-to-tips-and-tricks-[Infographic]-main
  • Babies- Store breastmilk safely Your guide to tips and tricks [Infographic]-1
  • Babies- Store breastmilk safely Your guide to tips and tricks [Infographic]-2
  • Babies- Store breastmilk safely Your guide to tips and tricks [Infographic]-3
Breastfeeding

Store breastmilk safely: Your guide to tips and tricks [Infographic]

This how-to storage chart will come in handy, whether you’re returning to work or building your back-up stash.

  • Parents-New-mum-11-ways-to-prevent-postnatal-depression-1
Lifestyle

New mum? 11 ways to prevent postnatal depression

Caring for a newborn can stress out a new mother ― recognise the signs and learn how you can help…

Raise a child who respects other cultures
Social & life skills

Raise a child who respects other cultures

Our children should learn to value our differences as together, our differing cultures strengthen society…

  • Conceiving-Can't-conceive-4-other-ways-to-become-a-parent-MAIN
  • Conceiving-Can't-conceive-4-other-ways-to-become-a-parent-2
Conceiving

Can’t conceive? 4 other ways to become a parent

Want kids but can’t get pregnant? Take a look at these options to complete your family.

  • Tots-How-to-help-your-highly-sensitive-child-1
Behavior & Discipline

How to help your highly sensitive child

If your emotional child cries over everything, you have ways to help them to cope with their intense feelings.

  • Parents-6-ways-to-stop-feeling-mummy-guilt-1
Relationships

6 ways to stop feeling mummy guilt

Accept your shortfalls mums, because constant self-blame is robbing you of embracing the important things in life.

6 useful lessons for parenting a teenager
Social & life skills

6 useful lessons for parenting a teenager

Raising an adolescent isn’t easy ― wise up to the skills you’ll need to handle those turbulent teenage years.

“How to enjoy your breastfeeding journey”
Breastfeeding

“How to enjoy your breastfeeding journey”

Recounting her own breastfeeding journey, a lactation consultant shares useful tips for making the most of your own nursing experience.

  • Tots-Toddler-time-outs-4-important-facts-to-know-1
  • Tots-Toddler-time-outs-4-important-facts-to-know-2
Behavior & Discipline

Toddler time-outs: 4 important facts to know

Follow these tips to make the most of giving your mini-me a short period to reflect on their bad behaviour.

What is 2’-FL and how can it boost your baby’s immunity?
Health & Safety

What is 2’-FL and how can it boost your baby’s immunity?

Learn how this key milk ingredient nourishes the good bacteria in your baby’s gut and keeps them healthy.

  • Conceiving-8-surprisingly-sperm-killing-foods-to-avoid-1
Fertility Advice

8 surprising sperm-killing foods to avoid

Get prime pointers on the kinds of foods you enjoy that may impact your sperm quality and fertility.

  • Kids-5-ways-to-help-your-kid-beat-depression-1
Social & life skills

5 ways to help your kid beat depression

You can help your despondent kid feel better by showing him your love and support. We tell you how.

Your guide to preparing your child (and yourself) for surgery
Health & Safety

Your guide to preparing your child (and yourself) for surgery

Wise up to what will happen during your child’s operation, so that junior will feel calmer about the procedure.

  • Conceiving—-Is-your-husband-shooting-blanks-1
Fertility Advice

Is your husband shooting blanks?

Learn the seven common causes of azoospermia — no sperm count — and how to deal with it…

 

  • Kids-6-ways-to-manage-junior's-bad-behaviour-MAIN
Social & life skills

6 ways to manage junior's bad behaviour

Prevent your kid from behaving badly with these tips!

  • Babies--Secrets-to-successful-breastfeeding-1
Breastfeeding

Secrets to successful breastfeeding

A newborn feeds differently from a 6-month-old, so here’s how you can breastfeed effectively at every stage.

  • Parents--10-secrets-to-raising-awesome-kids-1
  • Parents--10-secrets-to-raising-awesome-kids-2
Relationships

10 secrets to raising awesome kids

Parenting’s arguably the hardest job you’ll ever take on, so boost your chances of parenting success with these handy hints.

  • Tots-15-useful-hacks-that’ll-ease-life-with-a-toddler-1
Behavior & Discipline

15 useful hacks that’ll ease life with a toddler

Your mini-me can be such a handful sometimes. So, put some order back into your life with these angst-saving tips!

  • 5 types of friends you’ll have after baby arrives1
Relationships

5 types of friends you’ll have after baby arrives

Your entire life is transformed majorly when you become a mum and this includes your friendships. Here’s what to expect…

Braces for kids — yes or no?
Kids

Braces for kids — yes or no?

We gather all the facts about orthodontia and braces for you...

8 guaranteed ways to make your baby sleep
Development & Milestones

8 guaranteed ways to make your baby sleep

Follow these snooze-inducing solutions to settle your baby to sleep with ease.

How to stop being a judgmental parent
Relationships

How to stop being a judgmental parent

Constantly finding fault can damage your child’s emotional well-being. We suggest ways to curb this overly critical trait.   

  • Pregnancy-Group-B-Strep-What-you-must-know
When you are pregnant

Group B strep: What you must know

What does it mean if you test positive for Group B streptococcus when you’re pregnant? We fill you in.

Fun activities that'll improve your child’s speech
Development & Milestones

Fun activities that'll improve your child’s speech

Try these engaging home exercises with junior if you’re worried about their ability to speak properly!

  • Babies-CONVERSATIONS-WITH-A-Baby-Sleep-Specialist-MAIN
Development & Milestones

CONVERSATIONS WITH… A Baby Sleep Specialist

Need help getting bubba to snooze soundly? Singapore’s very own baby sleep expert Zoe Chu is just a call away…

  • Conceiving-8-important-lessons-couples-learn-when-dealing-with-infertility-1
Fertility Advice

8 important lessons couples learn when dealing with infertility

Turn the pain and heartache from your experiences coping with infertility into a journey of self-discovery.

  • Tots-[SPB-#03-p40-Rep'd]-5-ways-to-teach-junior-self-control-MAIN
Behavior & Discipline

5 ways to teach junior self-control

Showing your child how to respond without acting impulsively is an important life skill you can impart to them.

Tips on preventing common sports injuries in kids
Health & Nutrition

Tips on preventing common sports injuries in kids

Steps you can take to reduce the occurrence of typical wounds your active, sporty children may sustain.

  • Pregnancy-C-sections-10-reasons-why-you-might-need-one1
Giving Birth

C-sections: 10 reasons why you might need one

Your doctor may decide to deliver your baby surgically if you have any of these health risks…

  • New Content Item
Lifestyle

How long can you store fresh foods?

Knowing the shelf life of perishables will prevent them from becoming too dangerous to eat. Refer to this guide.

  • Babies-Best-strengthening-exercises-for-your-baby-MAIN-1
Development & Milestones

Best strengthening exercises for your baby [Infographic]

Exercise isn’t just for older kids and adults…babies reap plenty of benefits, too!

  • Tots-8-simple-rules-to-get-junior-to-sleep-alone-MAIN
Development & Milestones

8 simple rules to get junior to sleep alone

Help your cherub make a fuss-free transition to sleeping in their own rooms with these simple rules.

  • Conceiving-Trouble-having-baby-Top-6-guys-issues-MAIN
Fertility Advice

Trouble having baby? Top 6 guys’ issues

Infertility is always one-third women’s problems, one- third men’s problems, and one-third “unknown”… We look at male fertility troubles.

  • Pregnancy-What’s-happening-down-there-when-you’re-dilating-[Infographic]-MAIN
Giving Birth

What’s happening “down there” when you’re dilating? [Infographic]

The finish line is in sight! Find out what really happens as your cervix prepares to deliver your mini-me…

DAD SAYS How I got my son to read books he detested
Relationships

DAD SAYS How I got my son to read books he detested

Dad William Tan describes the tactics he used to pique his teen son’s interest in Chinese literature.

  • Babies-Your-by-month-guide-to-feeding-baby-Infographics-MAIN
Development & Milestones

Your by-month guide to feeding baby [Infographic]

Stick this chart on the fridge as a friendly reminder as to when and how to introduce solids to junior.

  • Parents-12-ways-your-body-warns-you-that-you're-too-stressed-1
Lifestyle

12 ways your body warns you that you're too stressed

Pay attention if your body shows any of these symptoms — it’s telling you to take things easy.

  • Tots-5-ways-to-help-junior-handle-big-emotions-MAIN
Behavior & Discipline

5 ways to help junior handle big emotions

If junior is having a hard time managing his ups and downs, here are ways you can help him.

  • Conceiving-10-surprising-facts-you-never-knew-about-sperm-MAIN
Getting Pregnant

10 surprising facts about sperm

These little swimmers are vital for creating another human being, yet there’s a lot more to them than you know.

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