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    • Fertility Advice
      EXPERT ADVICE: Should I be worried if I get very heavy periods?

      EXPERT ADVICE: Should I be worried if I get very …

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      10 mind-blowing facts about your vagina

      10 mind-blowing facts about your vagina

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

    • Getting Pregnant
      Can TCM help with infertility?

      Can TCM help with infertility?

      How to tell the difference between implantation bleeding and a period

      How to tell the difference between implantation b…

      Thalassemia: Facts About This Blood Disorder

      Thalassemia: Facts About This Blood Disorder

      How to prepare for a baby medically and physically

      How to prepare for a baby medically and physically

  • Pregnancy
    • Giving Birth
      4 things to do to make labour easier

      4 things to do to make labour easier

      5 reasons to choose a private hospital for giving birth in Singapore

      5 reasons to choose a private hospital for giving…

      C-sections 101

      C-sections 101

      6 facts you need to know about C-sections

      6 facts you need to know about C-sections

    • When you are pregnant
      How important are omega-3 fatty acids for pregnant mummies?

      How important are omega-3 fatty acids for pregnan…

      How are nuts helpful in your pregnancy?

      How are nuts helpful in your pregnancy?

      Everything you need to know about prenatal yoga

      Everything you need to know about prenatal yoga

      What to expect at your first prenatal check-up

      What to expect at your first prenatal check-up

  • Babies
    • Breastfeeding
      Breastfeeding 101: All your questions ― answered!

      Breastfeeding 101: All your questions ― answered!

      6 breastfeeding challenges & solutions

      6 breastfeeding challenges & solutions

      7 Nutty Things To Know About Lactation and Breast Milk-Boosting Products

      7 Nutty Things To Know About Lactation and Breast…

      BUYER'S GUIDE: Best breast pumps to suit your needs

      BUYER'S GUIDE: Best breast pumps to suit your nee…

    • Development & Milestones
      Easy ways to help your baby kick his pacifier habit

      Easy ways to help your baby kick his pacifier hab…

      Should your baby use a baby walker?

      Should your baby use a baby walker?

      What you need to know about baby heart murmurs

      What you need to know about baby heart murmurs

      Your guide to tracking baby’s growth

      Your guide to tracking baby’s growth

    • Health & Safety
      All you need to know about newborn jaundice

      All you need to know about newborn jaundice

      BUYER’S GUIDE: Best sleep sacks for babies

      BUYER’S GUIDE: Best sleep sacks for babies

      What happens when your baby doesn't get enough sleep

      What happens when your baby doesn't get enough sl…

      BUYER’S GUIDE: Best baby body washes to buy in Singapore

      BUYER’S GUIDE: Best baby body washes to buy in Si…

    • Activities & Play
      12 fun baby-friendly places to visit in Singapore [Photo Gallery]

      12 fun baby-friendly places to visit in Singapore…

      Six mobile games your tween might be playing [Photo Gallery]

      Six mobile games your tween might be playing [Pho…

      13 fun pocket-friendly things to do in the South [Photo Gallery]

      13 fun pocket-friendly things to do in the South …

      4 ways to stay close to your cutie

      4 ways to stay close to your cutie

  • Tots
    • Behavior & Discipline
      5 reasons Threenage years are worse than the Terrible Twos

      5 reasons Threenage years are worse than the Terr…

      CONVERSATIONS WITH… An Autism Therapist

      CONVERSATIONS WITH… An Autism Therapist

      10 time-out tactics that work

      10 time-out tactics that work

      How to talk to your kid after yelling at him

      How to talk to your kid after yelling at him

    • DEVT & Milestones
      CONVERSATIONS WITH… A Speech and Language Therapist

      CONVERSATIONS WITH… A Speech and Language Therapi…

      9 tips to raise a tot with the right mindset

      9 tips to raise a tot with the right mindset

      Help, my child won’t speak!

      Help, my child won’t speak!

      Why is my toddler waking up so early?

      Why is my toddler waking up so early?

    • Food & Nutrition
      How to identify good and bad poop shapes

      How to identify good and bad poop shapes

      How common is constipation among Singaporean toddlers?

      How common is constipation among Singaporean todd…

      9 ways to help your child eat better

      9 ways to help your child eat better

      ABCs of eating for smart kids

      ABCs of eating for smart kids

    • Health & Safety
      3 simple steps to tell if your child has Obstructive Sleep Apnea [Infographic]

      3 simple steps to tell if your child has Obstruct…

      Your by-age guide to car seat safety [Video]

      Your by-age guide to car seat safety [Video]

      Unsafe Magnetic Toys for Children

      Unsafe Magnetic Toys for Children

      Children eye problems you may not know about

      Children eye problems you may not know about

  • Kids
    • Activities & Play
      Free and sheltered mall playgrounds in Singapore 2023 [Photo Gallery]

      Free and sheltered mall playgrounds in Singapore …

      8 family-friendly activities this December holidays

      8 family-friendly activities this December holida…

      Best e-learning resources for kids

      Best e-learning resources for kids

      5 physical effects of smartphone addiction on kids

      5 physical effects of smartphone addiction on kids

    • Health & Nutrition
      What you need to know about scoliosis in children

      What you need to know about scoliosis in children

      Is my child’s school bag too heavy?

      Is my child’s school bag too heavy?

      Flat feet in children: What you need to know

      Flat feet in children: What you need to know

      What are the signs of ADHD in children?

      What are the signs of ADHD in children?

    • Primary School Education
      BUYER’S GUIDE: Best school bags for children

      BUYER’S GUIDE: Best school bags for children

      Mother-tongue dyslexia: What you need to know

      Mother-tongue dyslexia: What you need to know

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Science

      Study-smart guide to PSLE success — Science

    • Social & life skills
      Managing screen time for your little one

      Managing screen time for your little one

      6 ways to shield your tween from porn

      6 ways to shield your tween from porn

      "Going to school helped my child with autism”

      8 things to learn about autism from "Atypical"

  • Parents
    • Lifestyle
      5 reasons why you should get regular health screenings

      5 reasons why you should get regular health scree…

      How to pay less for infantcare and childcare

      How to pay less for infantcare and childcare

      7 tips to work from home with kids without losing your mind

      7 tips to work from home with kids without losing…

      Mommy Makeover: Be the Yummy Mummy

      Mommy Makeover: Be the Yummy Mummy

    • Money Smarts
      All you need to know about the Baby Bonus in Singapore

      All you need to know about the Baby Bonus in Sing…

      All about Singapore’s Parenthood Tax Rebate

      All about Singapore’s Parenthood Tax Rebate

      Why it's important for your child to have an insurance plan

      Why it's important for your child to have an insu…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

    • Relationships
      5 tactics to deal with your fighting kids

      5 tactics to deal with your fighting kids

      Celeb dad Max Loong: Meeting my son was the best day of my life

      Celeb dad Max Loong: Meeting my son was the best …

      Celeb Dad Bjorn Shen: Changing diapers is like unwrapping rotten Nasi Lemak

      Celeb Dad Bjorn Shen: Changing diapers is like un…

      Celeb dad Daniel Ong: Single-dad dating is like buy 1, get 1 free!

      Celeb dad Daniel Ong: Single-dad dating is like b…

    • Shopping Guide
      BUYERS’ GUIDE: Best shower creams for baby’s eczema [Photo Gallery]

      BUYERS’ GUIDE: Best shower creams for baby’s ecze…

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS’ GUIDE: Best childproofing products to check out

      BUYERS’ GUIDE: Best childproofing products to che…

  • Events
    • Events
      Pregnancy 101: Prepping For Parenthood

      Pregnancy 101: Prepping For Parenthood

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: Pregnancy Made Easy 2024

      Pregnancy: Pregnancy Made Easy 2024

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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Top 9 apps to keep your tot happy
Activities & Play

Top 9 apps to keep your tot happy

Not all the time, not every time, but when you MUST give your phone/tablet to your tot…

3 tactics to increase breastmilk supply
Breastfeeding

3 tactics to increase breastmilk supply

Does your breastmilk supply never seem enough? Here are three ways to get your breastmilk flowing.

  • Pregnancy--8-vital-supplements-to-eat-when-you’re-preggers-main
When you are pregnant

8 vital supplements to eat when you’re preggers

A lack of vitamins and minerals can harm bubba’s health. A gynae shares which ones you need to take…

  • Parents-DAD-SAYS-Finding-a-great-work-life-balance
Lifestyle

DAD SAYS Finding a great work-life balance

Busy father of three Edmund Tay weighs in on what you can do to ensure a decent work-life balance.

  • Parents-What-does-your-family-car-say-about-you-MAIN
Lifestyle

What does your family car say about you?

If your car’s an extension of your personality, have you ever wondered what your set of wheels says about you?

  • Pregnancy---Healthy-pregnancy-5-steps-to-staying-fit-MAIN
When you are pregnant

Healthy pregnancy: 5 steps to staying fit

Get simple strategies to stay fit, so you’ll be in the best of health to enjoy your pregnancy.

  • Regional-seminar_CMS_1600x900px-5
Events

Ways to nurture a strong brain for language and math - Past Event

The ONLY interactive workshop for parents and child!

Health & Safety

"My little girl's birthmark covers half her face!”

Phoebe Sung is teaching her daughter, who has a port-wine stain on her face, to face life confidently.

  • Great Parents, Great Start Parenting Boot Camp2
Development & Milestones

SmartParents presents Great Parents Great Start Parenting Retreat with NAN OPTIPRO 3 (Post event)

Last November,parents attended an exclusive 2 Days 1 Night retreat at Le Méridien Sentosa Singapore and heard from leading experts about nutrition and parenting.

  • Babies-—-Track-your-baby’s-milestones-—-Communication-0-6
  • Babies-—-Track-your-baby’s-milestones-—-Communication-6-12
  • Babies-—-Track-your-baby’s-milestones-—-Communication-12-18
  • Babies-—-Track-your-baby’s-milestones-—-Communication-18+
Development & Milestones

Track your baby’s milestones — Communication

Find out when your baby’s going to speak his first words with this handy by-month guide!

  • Restaurant-Reviews-Una-MAIN
  • Restaurant-Reviews-Una-paella
  • Restaurant-Reviews-Una-churros
  • Restaurant-Reviews-Una-Egg
Lifestyle

Restaurant Reviews: Una

Una’s just the place for bubba and you to try something new!

  • Babies-BUYER’S-GUIDE-9-breast-pads-nursing-mums-love-MAIN
Babies

BUYER’S GUIDE 9 breast pads nursing mums love

Staying dry inside your bra means feeling comfortable when you’re nursing. So, get the right breast pad to prevent leaks!

Meet Angelina Jolie’s Shiloh
Social & life skills

Meet Angelina Jolie’s Shiloh

She is only 8 but Shiloh Jolie-Pitt clearly has a mind of her own.

  • Tots-BUYERS-GUIDE-Top-child-car-and-booster-seats-(above-90cm)
Health & Safety

BUYERS GUIDE Top child car and booster seats (90–135cm)

Keep your tot — from about age 2 and up — safe. Remember that car seats are classified by child’s height.

Quiz: Work, baby or life?
Lifestyle

Quiz: Work, baby or life?

Do you plan to stay home or go back after birth? Our quiz shows you options.

  • Parents-Celeb-mum-Jaymee-Ong-You-can't-prepare-for-motherhood2
  • Parents-Celeb-mum-Jaymee-Ong-You-can't-prepare-for-motherhood1
  • Parents-Celeb-mum-Jaymee-Ong-You-can't-prepare-for-motherhood3
Lifestyle

Celeb mum Jaymee Ong: No such thing as a superwoman

Actress-model Jaymee Ong opens up on her preferred approach to bringing up her two children ― no entitled kids there!

  • Parents-Getting-to-know-Xmas-people-NICOLE-FOO
  • Parents-Getting-to-know-Xmas-people-MARK-DE-SILVA
  • Parents-Getting-to-know-Xmas-people-ANNEMARIE
  • Parents-Getting-to-know-Xmas-people-KAMAL-SILVA
Lifestyle

GETTING TO KNOW… People who add a sparkle to the season

Meet the unsung heroes who strive to ensure your Christmas goes with a bang!

  • Parents-10-fun-Deepavali-activities-you'll-enjoy-with-junior-MAIN
Lifestyle

10 fun Deepavali activities you’ll enjoy with junior

From music and munchies, to making smooth moves, mark your calendar for exciting Deepavali pleasures you don’t want to miss!

  • Kids-4-money-questions-junior-will-ask-and-how-to-answer-them-MAIN
Money Smarts

4 money questions junior will ask, and how to answer them

They may seem awkward and intrusive, but talking about money will give your kids a healthier perspective on that topic.

  • Pregnancy-CONVERSATIONS-WITH-A-Doula-main (1)
When you are pregnant

CONVERSATIONS WITH… A Doula

Birth companions like Angelyn Seet encourage mums-to-be who need some reassurance and a lot of support.

  • Tots-When-fun-in-the-sun-burns-your-tot
  • Tots-When-fun-in-the-sun-burns-your-tot2
Health & Safety

When fun in the sun burns your tot

A romp in the park, a day at the beach, it’s fun until your child starts crying “pain, pain” and they’re red and feel hot…

  • Parents-Celeb-Dad-Allan-Wu-Making-dad-time-count-1
  • Parents-Celeb-Dad-Allan-Wu-Making-dad-time-count-2
Relationships

Celeb dad Allan Wu: Making ‘dad time’ count

TV host Allan Wu on finding time for his kids, even though his work takes him around the world frequently.

  • PREGNANCY-I-thought-my-baby-had-slid-out-of-me
  • PREGNANCY-I-thought-my-baby-had-slid-out-of-me2
  • PREGNANCY-I-thought-my-baby-had-slid-out-of-me3
When you are pregnant

“I thought my baby had slid out of me”

Priscilla Chua fought to keep her baby inside of her, even through several bouts of severe bleeding…

  • Parents-sos-who-do-you-call-when-in-emergency-main
Lifestyle

SOS! Who do you call in an emergency?

Kid hit his head? Locked out of your house? Store these numbers on your phone or download these apps!

  • Kids-Study-smart-guide-for-PSLE-Success-―-Listening-comprehension-main
Primary School Education

Study-smart guide to PSLE success ― Listening comprehension

How your kiddo conquers this paper matters — as much as how she prepares for it! Follow our winning tips…

  • I’m a proud Stay-at-home-Dad!
Lifestyle

I’m a proud Stay-at-home-Dad!

Sharing their stories are three men who’re proud to be the main caregivers for their families.

Pack great lunch bentos for your kids
Lifestyle

Pack great lunch bentos for your kids

Your kids will love their packed lunches and the kawaii cuteness they can eat!

  • Kids–9-secrets-to-surviving-a-road-trip-with-your-kids-1
Activities & Play

9 secrets to surviving a road trip with your kids

Doing a road trip with the brood need not be a nightmare when you’re armed with our timely tips.

  • Parents-MUM-SAYS-Surviving-Primary-1
  • Parents-MUM-SAYS-Surviving-Primary-1-2
Relationships

MUM SAYS Surviving my Primary 1 son’s first month

Entering a new school is never easy for both kids and their parents. Here’s one mum’s story…

  • New Content Item
Social & life skills

Teach your kids a new language: Coding!

Give your children a headstart into a digitally driven Singapore future

  • Parents–-MAKE-IT-Tsum-Tsum-Snowskin-Mooncakes
Lifestyle

MAKE IT: Tsum Tsum Snowskin Mooncakes

Thrill junior with cute snowskin mooncakes in the shape of his favourite Disney Tsum Tsum characters!

  • Babies-How-to-Introduce-solid-foods-to-your-baby-(FRISO)-main
Health & Safety

How to: Introduce solid foods to your baby

After age 6 months, your baby should be ready to start eating solids. What you need to know…

  • Tots- EXPERT ADVICE Cleaning your tot's ears and earwax-1
Health & Safety

EXPERT ADVICE: Cleaning your tot’s ear and earwax

Top tips on how you can care for your tot’s delicate ears without affecting his hearing ability.

  • Regional-seminar_CMS_1600x900px-1
Events

Building a Critical Brain Foundation in your Child - Past Event

Sign up now to learn some useful strategies that can help to nurture your child's brain!

MUM SAYS I made breastmilk pendants
Relationships

MUM SAYS I made breastmilk pendants

Karen Tay has given breastmilk pendants to her daughters to celebrate their breastfeeding journey.

Potty Training: When and how to do it
Development & Milestones

Potty Training: When and how to do it

A guide to conquer potty challenges with ease.
 

  • Bump-to-birth-1600-x-900
Events

From bump to birth ― a healthy pregnancy starts with you! - PAST EVENT

Get nifty advice at this info-packed event that’ll ease your journey to motherhood.

  • Babies-BUYERS'GUIDE-Top-activity-gyms-for-bubba-MAIN
Babies

BUYER’S GUIDE: Top activity centres for bubba

Besides boosting your tot’s physical and mental development, activity gyms are great for bonding with bubba!

  • Kids-—-9-social-media-dos-and-don’ts-for-junior-1
  • Kids-—-9-social-media-dos-and-don’ts-for-junior-2
Social & life skills

9 social media dos and don’ts for junior

Help your kid to mind his online manners, so that he will make meaningful connections.

What is Allan Wu’s secret to a super bod?
Lifestyle

What is Allan Wu’s secret to a super bod?

The 43-year-old exercise fiend says he’s never not had abs and is on a perennial natural high from working out.

  • Regional-seminar_CMS_1600x900px-pregnancy
Events

Belly Happy Moments – PAST EVENT

Belly Happy Moments - Pregnancy Made Easy Seminar has passed. Do look out for upcoming seminars!

Glamorous Curves - Mums-to-be Pageant—PAST CONTEST
Events

Glamorous Curves - Mums-to-be Pageant—PAST CONTEST

Glamorous Curves contest has passed. Thank you for your participation, do look out for other upcoming contests!

  • Tots---Foods-to-help-your-skinny-kid-gain-weight-healthily-[Infographic]-main
Food & Nutrition

Foods that’ll help your skinny kid gain weight healthily [Infographic]

If your munchkin needs to pack on some pounds, these nutritious foods will help him achieve his goal!

  • TOTS-10-signs-your-tot-is-ready-for-potty-training1
  • TOTS-10-signs-your-tot-is-ready-for-potty-training2
Development & Milestones

10 signs your tot is ready for potty training

Not sure when to stop with the diapers and start the potty training? Look out for these toilet-ready tip-offs.

  • Tots-Just-teasing-could-be-hurting-your-tot-2
  • Tots-Just-teasing-could-be-hurting-your-tot
Activities & Play

“Just teasing” could be hurting your tot!

Teasing is not just child’s play, it can be a form of bullying — and you might understand it!

  • CONCEIVING--SHE-SAYS-Zika-won't-stop-me-getting-pregnant
Getting Pregnant

SHE SAYS Zika won’t stop me getting pregnant

Despite her concerns about the Zika virus, newlywed Michelle Bong Lejtenyi is not letting it derail her plans for motherhood.

  • Pregnancy-Take-charge-of-the-pain-and-fear
Giving Birth

Take charge of the pain and fear

Don’t let your fears get the better of you. Here are tried-and-tested ways to stay chill in pregnancy…and labour

Is actress Zhao Wei a tiger mum?
Lifestyle

Is actress Zhao Wei a tiger mum?

The talented Chinese actress, who gave birth to her daughter, Huang Xin, 5, in Singapore in

2010, tells us she doesn’t know much about parenting.

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