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  • Conceiving
    • Fertility Advice
      EXPERT ADVICE: Should I be worried if I get very heavy periods?

      EXPERT ADVICE: Should I be worried if I get very …

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      10 mind-blowing facts about your vagina

      10 mind-blowing facts about your vagina

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

    • Getting Pregnant
      Can TCM help with infertility?

      Can TCM help with infertility?

      How to tell the difference between implantation bleeding and a period

      How to tell the difference between implantation b…

      Thalassemia: Facts About This Blood Disorder

      Thalassemia: Facts About This Blood Disorder

      How to prepare for a baby medically and physically

      How to prepare for a baby medically and physically

  • Pregnancy
    • Giving Birth
      4 things to do to make labour easier

      4 things to do to make labour easier

      5 reasons to choose a private hospital for giving birth in Singapore

      5 reasons to choose a private hospital for giving…

      C-sections 101

      C-sections 101

      6 facts you need to know about C-sections

      6 facts you need to know about C-sections

    • When you are pregnant
      How important are omega-3 fatty acids for pregnant mummies?

      How important are omega-3 fatty acids for pregnan…

      How are nuts helpful in your pregnancy?

      How are nuts helpful in your pregnancy?

      Everything you need to know about prenatal yoga

      Everything you need to know about prenatal yoga

      What to expect at your first prenatal check-up

      What to expect at your first prenatal check-up

  • Babies
    • Breastfeeding
      Breastfeeding 101: All your questions ― answered!

      Breastfeeding 101: All your questions ― answered!

      6 breastfeeding challenges & solutions

      6 breastfeeding challenges & solutions

      7 Nutty Things To Know About Lactation and Breast Milk-Boosting Products

      7 Nutty Things To Know About Lactation and Breast…

      BUYER'S GUIDE: Best breast pumps to suit your needs

      BUYER'S GUIDE: Best breast pumps to suit your nee…

    • Development & Milestones
      Easy ways to help your baby kick his pacifier habit

      Easy ways to help your baby kick his pacifier hab…

      Should your baby use a baby walker?

      Should your baby use a baby walker?

      What you need to know about baby heart murmurs

      What you need to know about baby heart murmurs

      Your guide to tracking baby’s growth

      Your guide to tracking baby’s growth

    • Health & Safety
      All you need to know about newborn jaundice

      All you need to know about newborn jaundice

      BUYER’S GUIDE: Best sleep sacks for babies

      BUYER’S GUIDE: Best sleep sacks for babies

      What happens when your baby doesn't get enough sleep

      What happens when your baby doesn't get enough sl…

      BUYER’S GUIDE: Best baby body washes to buy in Singapore

      BUYER’S GUIDE: Best baby body washes to buy in Si…

    • Activities & Play
      12 fun baby-friendly places to visit in Singapore [Photo Gallery]

      12 fun baby-friendly places to visit in Singapore…

      Six mobile games your tween might be playing [Photo Gallery]

      Six mobile games your tween might be playing [Pho…

      13 fun pocket-friendly things to do in the South [Photo Gallery]

      13 fun pocket-friendly things to do in the South …

      4 ways to stay close to your cutie

      4 ways to stay close to your cutie

  • Tots
    • Behavior & Discipline
      5 reasons Threenage years are worse than the Terrible Twos

      5 reasons Threenage years are worse than the Terr…

      CONVERSATIONS WITH… An Autism Therapist

      CONVERSATIONS WITH… An Autism Therapist

      10 time-out tactics that work

      10 time-out tactics that work

      How to talk to your kid after yelling at him

      How to talk to your kid after yelling at him

    • DEVT & Milestones
      CONVERSATIONS WITH… A Speech and Language Therapist

      CONVERSATIONS WITH… A Speech and Language Therapi…

      9 tips to raise a tot with the right mindset

      9 tips to raise a tot with the right mindset

      Help, my child won’t speak!

      Help, my child won’t speak!

      Why is my toddler waking up so early?

      Why is my toddler waking up so early?

    • Food & Nutrition
      How to identify good and bad poop shapes

      How to identify good and bad poop shapes

      How common is constipation among Singaporean toddlers?

      How common is constipation among Singaporean todd…

      9 ways to help your child eat better

      9 ways to help your child eat better

      ABCs of eating for smart kids

      ABCs of eating for smart kids

    • Health & Safety
      3 simple steps to tell if your child has Obstructive Sleep Apnea [Infographic]

      3 simple steps to tell if your child has Obstruct…

      Your by-age guide to car seat safety [Video]

      Your by-age guide to car seat safety [Video]

      Unsafe Magnetic Toys for Children

      Unsafe Magnetic Toys for Children

      Children eye problems you may not know about

      Children eye problems you may not know about

  • Kids
    • Activities & Play
      Free and sheltered mall playgrounds in Singapore 2023 [Photo Gallery]

      Free and sheltered mall playgrounds in Singapore …

      8 family-friendly activities this December holidays

      8 family-friendly activities this December holida…

      Best e-learning resources for kids

      Best e-learning resources for kids

      5 physical effects of smartphone addiction on kids

      5 physical effects of smartphone addiction on kids

    • Health & Nutrition
      What you need to know about scoliosis in children

      What you need to know about scoliosis in children

      Is my child’s school bag too heavy?

      Is my child’s school bag too heavy?

      Flat feet in children: What you need to know

      Flat feet in children: What you need to know

      What are the signs of ADHD in children?

      What are the signs of ADHD in children?

    • Primary School Education
      BUYER’S GUIDE: Best school bags for children

      BUYER’S GUIDE: Best school bags for children

      Mother-tongue dyslexia: What you need to know

      Mother-tongue dyslexia: What you need to know

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Science

      Study-smart guide to PSLE success — Science

    • Social & life skills
      Managing screen time for your little one

      Managing screen time for your little one

      6 ways to shield your tween from porn

      6 ways to shield your tween from porn

      "Going to school helped my child with autism”

      8 things to learn about autism from "Atypical"

  • Parents
    • Lifestyle
      5 reasons why you should get regular health screenings

      5 reasons why you should get regular health scree…

      How to pay less for infantcare and childcare

      How to pay less for infantcare and childcare

      7 tips to work from home with kids without losing your mind

      7 tips to work from home with kids without losing…

      Mommy Makeover: Be the Yummy Mummy

      Mommy Makeover: Be the Yummy Mummy

    • Money Smarts
      All you need to know about the Baby Bonus in Singapore

      All you need to know about the Baby Bonus in Sing…

      All about Singapore’s Parenthood Tax Rebate

      All about Singapore’s Parenthood Tax Rebate

      Why it's important for your child to have an insurance plan

      Why it's important for your child to have an insu…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

    • Relationships
      5 tactics to deal with your fighting kids

      5 tactics to deal with your fighting kids

      Celeb dad Max Loong: Meeting my son was the best day of my life

      Celeb dad Max Loong: Meeting my son was the best …

      Celeb Dad Bjorn Shen: Changing diapers is like unwrapping rotten Nasi Lemak

      Celeb Dad Bjorn Shen: Changing diapers is like un…

      Celeb dad Daniel Ong: Single-dad dating is like buy 1, get 1 free!

      Celeb dad Daniel Ong: Single-dad dating is like b…

    • Shopping Guide
      BUYERS’ GUIDE: Best shower creams for baby’s eczema [Photo Gallery]

      BUYERS’ GUIDE: Best shower creams for baby’s ecze…

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS’ GUIDE: Best childproofing products to check out

      BUYERS’ GUIDE: Best childproofing products to che…

  • Events
    • Events
      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: Pregnancy Made Easy 2024

      Pregnancy: Pregnancy Made Easy 2024

      Pregnancy: My Pregnancy My Way 2024

      Pregnancy: My Pregnancy My Way 2024

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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baby

  • Babies-What-happens-when-your-baby-doesn't-get-enough-sleep-1
Health & Safety

What happens when your baby doesn't get enough sleep

Milk aside, it’s vital that your baby gets sufficient rest ― if not, they may suffer from health issues.

How to pay less for infantcare and childcare
Lifestyle

How to pay less for infantcare and childcare

Childcare and infantcare can be pricey in Singapore, but there are various subsidies in place to keep the costs affordable. Check out our guide for the various options.

My Pregnancy My Way 2020 - Past Event
Events

My Pregnancy My Way 2020 - Past Event

Sign up for this must-attend Webinar to pick up pregnancy tips and more!

Pregnancy Journey with Parents-to-be - Past Event
Events

Pregnancy Journey with Parents-to-be - Past Event

Learn new tips for a happy and fulfilling pregnancy journey!

9 reasons why you can’t conceive again
Fertility Advice

9 reasons why you can’t conceive again

The stork hasn’t visited again, though you long for a second child. Find out what the issue could be.

What breastfeeding position is best for you?
Breastfeeding

What breastfeeding position is best for you?

There are four standard “holds” — which one suits you and baby best?

  • Babies-11-great-ways-to-save-money-on-baby-stuff-1
Money Smarts

11 great ways to save money on baby stuff

Eager to scrimp? Follow our practical money-saving ideas to raise your little one within your budget.

Getting Pregnant

Celeb parents who have spoken up about infertility [Photo gallery]

From Hollywood to Singapore, celebrities share how they’ve beaten the odds to become parents.

  • Inforgraphic-Babies-Baby-signing-7-super-easy-signals-to-try-1
Development & Milestones

Baby signing: 7 super-easy signals to try

Bub may not understand your words, but you can still “talk” to him with these simple hand signals.

  • Babies-5-things-to-know-about-infant-cranial-osteopathy-MAIN
Health & Safety

5 things to know about infant cranial osteopathy

Get details about this alternative form of treatment and what you can expect during a routine visit...

 

 

  • Babies-7-annoying-things-breastfeeding-babies-do-MAIN
Breastfeeding

7 annoying things breastfeeding babies do

Engorgement and sore nipples aside, learn what nursing mothers have to endure when they breastfeed their babies!

  • Parents--10-things-new-mums-need-to-do-ASAP-1
Relationships

10 things new mums need to do ASAP

Being organised helps you stay sane when you’re suddenly overwhelmed with caring for a helpless newborn.

8 guaranteed ways to make your baby sleep
Development & Milestones

8 guaranteed ways to make your baby sleep

Follow these snooze-inducing solutions to settle your baby to sleep with ease.

Calm baby by massaging him
Health & Safety

Calm baby by massaging him

If bubba won’t stop crying though you’ve checked his diaper, fed and burped him, maybe he needs a rub.

  • Conceiving–9-important-facts-to-know-about-getting-pregnant-1
  • Conceiving–9-important-facts-to-know-about-getting-pregnant-2
Fertility Advice

9 important facts to know about getting pregnant

Thinking of starting a family? Then wise up to these facts about making babies…

  • Trying-for-baby--Avoid-these-common-mistakes-1
Getting Pregnant

Trying for baby? Avoid these common mistakes…

Are you going about your baby making the wrong way? Two ob-gyns weigh in on avoidable missteps.

  • Babies-Keep-your-baby-safe-outdoors-—-make-him-drink-MAIN
Health & Safety

Keep your baby safe outdoors — make him drink!

Remember that bubba needs sunblock, be in shady places, and also stay hydrated… Here’s how much he needs to drink.

10 baby skills to look out for
Development & Milestones

10 baby skills to look out for

Discover the key developments to watch out for in your little one.

  • 7-surprised-parents-discover-in-baby's-first-year-1
Relationships

7 surprises parents discover in baby’s first year

Startling things new parents wish someone had alerted them to before baby arrived…

  • Babies--Nursing-6-foods-to-eat,-6-to-avoid-1
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  • Babies--Nursing-6-foods-to-eat,-6-to-avoid-2
Breastfeeding

Nursing? 6 foods to eat, 6 to avoid

Learn which healthy foods to include in your diet, so that baby enjoys the full benefits of your breastmilk…

  • Tots-12-must-have-nutrients-to-include-in-junior's-diet-main
Food & Nutrition

12 must-have nutrients to include in junior’s diet

Food nutrients help junior stay healthy and function well. These provide them the energy to grow, learn and be active.

  • Pregnancy--A-guide-to-how-your-unborn-baby-develops-main
When you are pregnant

A guide to how your unborn baby develops

From a ball of cells to a fully-functioning human being, your baby makes really amazing transformations in your womb!

What’s going on in baby’s head?
Development & Milestones

What’s going on in baby’s head?

Things you need to know as baby grows.

Celeb couple Vernon A and Jayne Tham: As parents, do what your heart tells you
Lifestyle

Celeb couple Vernon A and Jayne Tham: As parents, do what your heart tells you

DJ Vernon A and social media influencer Jayne Tham discuss their parenting styles and detail life after baby Liam’s arrival.

  • Babies-6-steps-to-protect-your-baby's-eyesight-1
Health & Safety

6 steps to protect your baby’s eyesight

With the right eyecare and early detection, you can help your child have the best vision possible.

When baby starts moving
Development & Milestones

When baby starts moving

Being mobile is an exciting development for your tot, and this is what she learn from her new perspective...

  • Babies-BUYERS-GUIDE-12-crib-mobiles main
  • Vtech Sing and Soothe Mobile
  • Skip Hop Treetop Friends Musical Mobile
  • Fisher-Price Precious Planet 2-in-1 Projection Mobile
  • Helga Kreft Parrot Mobile
  • Lucky Baby Jolee Musical Mobile
  • Tiny Love — My Nature Pals
  • Baby Einstein Sweet Sea Dreams Mobile
  • Bright Starts Soothing Safari 2-in-1 mobile
  • Tiny Love – Take-Along Mobile
  • Mothercare Space Dreamer Mobile
  • Fisher-Price Rainforest Peek-a-boo Leaves Musical Mobile
  • Tiny Love Magical Night Mobile
Development & Milestones

BUYER'S GUIDE 12 crib mobiles

We’ve gone through a selection of crib mobiles that might be perfect for your little one.

10 free playthings for baby
Development & Milestones

10 free playthings for baby

Who needs expensive, shop-bought toys? These don’t cost a cent!

  • Parents-Why-you-resent-your-husband-after-baby-arrives-1
Relationships

Why you resent your husband after baby arrives

Can’t seem to stop hating your spouse after babba’s birth? Find out why.

  • Flip through our gallery or swipe left for more
  • BABY BUDDY WIPE N BRUSH
  • DREAMBABY SILICONE BABY TOOTHBRUSHES
  • TOMMEE TIPPEE TOOTHBRUSH TRAINER SET
  • PIGEON BABY TRAINING TOOTHBRUSH SET
  • EBISU HELLO KITTY TOOTHBRUSH
  • ORAL-B STAGE POWER DISNEY PRINCESS KIDS TOOTHBRUSH
When you are pregnant

BUYER’S GUIDE 7 terrific toothbrushes for tots

Bubba’s grin goes from gummy to toothy in a flash, so keep his pearly whites pristine with these nifty toothbrushes.

  • BUYER'S GUIDE 8 eczema creams for tots
  • Suu Balm
  • La Roche-Posay Cicaplast Baume B5
  • Organic Babies Soothing Baby Salve
  • MooGoo Irritable Skin Balm
  • Ezerra
  • Aveeno Baby Eczema Therapy Moisturizing Cream
  • Physiogel Daily Moisture Therapy
  • Pibu’s Baby Butter Moisturizing Skin Cream
  • Sudocream
  • California Baby
  • Curél Itch Defense
Tots

BUYER'S GUIDE 11 eczema creams for tots

Ease bubba’s eczema discomfort and flare-ups with these creams

  • Flip through our gallery or swipe left for more
  • BabyJogger City Mini GT Single
  • Joovy Zoom 360 Ultralight
  • Baby Trend Xcel Jogger Stroller
  • Phil & Teds Dash Buggy
  • Bugaboo Cameleon 3 Kite Special Edition
  • Thule Urban Glide
Shopping Guide

BUYER’S GUIDE Best jogging strollers for active parents [Photo Gallery]

Turn your mini-me into a workout buddy with a running buggy that’ll help you achieve your get- and stay-fit goals!

  • Parents-If-you-prefer-in-store-over-online-organic-shopping…
Shopping Guide

SmartParents Buyer's Guides

Gotta get some baby barang or some kiddy kits? We’ve checked in with the experts (you!) to sift out only the best for junior.

  • Parents-If-you-prefer-in-store-over-online-organic-shopping…
Shopping Guide

SmartParents Buyer's Guides

Gotta get some baby barang or some kiddy kits? We’ve checked in with the experts (you!) to sift out only the best for junior.

Baby’s crying — what does it mean?
Health & Safety

Baby’s crying — what does it mean?

Watch our video to make sense of the different cries...

Baby’s crying — what does it mean?
Health & Safety

Baby’s crying — what does it mean?

Watch our video to make sense of the different cries...

Babies

BUYER'S GUIDE 9 best diaper-rash creams [Photo Gallery]

Use these diaper rash creams to ease any redness on bubba’s bum.

  • Flip through our gallery or swipe left for more
Tots

BUYER’S GUIDE 6 terrific toothbrushes for tots

Bubba’s grin goes from gummy to toothy in a flash, so keep his pearly whites pristine with these nifty toothbrushes.

  • Parents-MUM-SAYS-My-husband’s-paternity-leave-saved-my-sanity-2
Relationships

MUM SAYS My husband’s paternity leave saved my sanity!

It’s the little things that daddies do during paternity leave, that mean the world, says working mum Jaime Lee.

  • Flip through our gallery or swipe left for more
Babies

BUYER’S GUIDE Best jogging strollers for active parents

Turn your mini-me into a workout buddy with a running buggy that’ll help you achieve your get- and stay-fit goals!

  • Babies-8-ways-to-soothe-your-gassy-baby-MAIN
Health & Safety

8 ways to ease your baby's gas

Painful gas can leave your little one in tears. Find out how to calm your baby down.

Joanne Peh is smitten with baby Qi!
Lifestyle

Joanne Peh is smitten with baby Qi!

In conjunction with Smartparents’ Baby Steps Seminar, we speak with Joanne Peh on her journey as a new mum and what baby Qi is really like

  • Babies-How-baby-learns-to-respond-to-you
Development & Milestones

How baby learns to respond to you

Practise your new bond-with-bubba skills and you’ll be surprised how much stronger your connection becomes.

  • Babies--Track-your-baby’s-milestones-—-Age-appropriate-toys-1
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  • Babies--Track-your-baby’s-milestones-—-Age-appropriate-toys-3
  • Babies--Track-your-baby’s-milestones-—-Age-appropriate-toys-4
Development & Milestones

Track your baby’s milestones — Age-appropriate toys

Fun playthings engage your peewee and foster learning and development. Explore terrific toys for every stage of your sweetie’s growth.

  • Babies-See,-hear,-speak,-do-—-how-baby-develops
Development & Milestones

See, hear, speak, do — how baby develops

Find out how baby hones their budding senses from birth and beyond…

  • Babies-Track-your-baby's-milestones-Play2-FB - MAIN
Development & Milestones

Track your baby’s milestones — Play

Make the most of your little one’s playtime with these awesome activities ― and supercharge their development.

  • Pregnancy-Baby-arriving-Detox-your-home-now-1
When you are pregnant

Baby arriving? Detox your home now!

You’re sharing a house with loads of harmful substances, so make sure it’s safe before bubba joins the household.

Know your baby's milestones
Development & Milestones

Know your baby's milestones

Timeline of your baby’s milestones.

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