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    • Fertility Advice
      7 possible causes of male infertility [Photo Gallery]

      7 possible causes of male infertility [Photo Gall…

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

      8 vital facts about your menstrual cycle and fertility [Photo Gallery]

      8 vital facts about your menstrual cycle and fert…

      5 natural fertility treatments to check out [Photo Gallery]

      5 natural fertility treatments to check out [Phot…

    • Getting Pregnant
      CONVERSATIONS WITH… A Sex Therapist

      CONVERSATIONS WITH… A Sex Therapist

      Thalassemia: Facts to know about this blood disorder if you're TTC

      Thalassemia: Facts to know about this blood disor…

      7 ways to make your TTC journey less stressful

      7 ways to make your TTC journey less stressful

      Will heavy menses affect your fertility?

      Will heavy menses affect your fertility?

  • Pregnancy
    • Giving Birth
      Postpartum bleeding: Do you need to worry?

      Postpartum bleeding: Do you need to worry?

      “I delivered my baby in a Grab!”

      “I delivered my baby in a Grab!”

      10 fascinating things to know about the umbilical cord

      10 fascinating things to know about the umbilical…

      C-sections: 10 reasons why you might need one

      C-sections: 10 reasons why you might need one

    • When you are pregnant
      Ob-gyn experts answer expectant mums’ top COVID-19 questions [Video]

      Ob-gyn experts answer expectant mums’ top COVID-1…

      MUM SAYS 4 things I won’t be repeating with baby #2

      MUM SAYS 4 things I won’t be repeating with baby …

      Are you at risk of gestational diabetes?

      Are you at risk of gestational diabetes?

      5 strange things that may happen to your vagina during pregnancy

      5 strange things that may happen to your vagina d…

  • Babies
    • Breastfeeding
      “How to enjoy your breastfeeding journey”

      “How to enjoy your breastfeeding journey”

      7 rules of night feeds every mother should know

      7 rules of night feeds every mother should know

      Useful breast care tips for new mothers

      Useful breast care tips for new mothers

      10 celeb mums who have championed breastfeeding [Photo Gallery]

      10 celeb mums who have championed breastfeeding […

    • Development & Milestones
      What 2020 holds for your Year of the Rat baby

      What 2020 holds for your Year of the Rat baby

      9 mind-blowing baby development facts

      9 mind-blowing baby development facts

      8 ways to raise a fearless kid

      8 ways to raise a fearless kid

      Why pointing is an important milestone for baby

      Why pointing is an important milestone for baby

    • Health & Safety
      Common causes of tummy troubles in children

      Common causes of tummy troubles in children

      Should you give your baby PHP formula?

      Should you give your baby PHP formula?

      What is 2’-FL and how can it boost your baby’s immunity?

      What is 2’-FL and how can it boost your baby’s im…

      EXPERT ADVICE: My baby son has very tight foreskin!

      EXPERT ADVICE: My baby son has very tight foreski…

  • Tots
    • Behavior & Discipline
      How to say “no” to your toddler without actually saying no

      How to say “no” to your toddler without actually …

      The right (and wrong) way to reward your toddler

      The right (and wrong) way to reward your toddler

      How to teach patience to your toddler

      How to teach patience to your toddler

      Why it’s good for junior to feel frustrated (and how to help them)

      Why it’s good for junior to feel frustrated (and …

    • DEVT & Milestones
      5 ways music can help junior learn language skills

      5 ways music can help junior learn language skills

      Fun activities that'll improve your child’s speech

      Fun activities that'll improve your child’s speech

      Nurture bilingualism in your child from young

      Nurture bilingualism in your child from young

      Help, my child won’t speak!

      Help, my child won’t speak!

    • Food & Nutrition
      How much protein does my child need?

      How much protein does my child need?

      9 ways to help your child eat better

      9 ways to help your child eat better

      Is lutein the next big thing for your child’s brain development?

      Is lutein the next big thing for your child’s bra…

      How to raise a child who enjoys food

      How to raise a child who enjoys food

    • Health & Safety
      Choosing a Safer Sanitising Option for your Baby and Young Kids

      Choosing a Safer Sanitising Option for your Baby …

      Include probiotics in your child’s diet to boost their gut health

      Include probiotics in your child’s diet to boost …

      3 common causes of chronic cough in children

      3 common causes of chronic cough in children

      Your guide to preparing your child (and yourself) for surgery

      Your guide to preparing your child (and yourself)…

  • Kids
    • Activities & Play
      8 fun digital games with learning value to play with junior [Photo Gallery]

      8 fun digital games with learning value to play w…

      9 engaging indoor activities to do with junior this school hols

      9 engaging indoor activities to do with junior th…

      “I played video games 16 hours a day”

      “I played video games 16 hours a day”

      13 fantastic things to do with junior in the North [Photo Gallery]

      13 fantastic things to do with junior in the Nort…

    • Health & Nutrition
      Paediatricians answer parents' top COVID-19 questions [Video]

      Paediatricians answer parents' top COVID-19 quest…

      Tips on preventing common sports injuries in kids

      Tips on preventing common sports injuries in kids

      Your kid’s mental well-being is important: 7 ways to boost it

      Your kid’s mental well-being is important: 7 ways…

      9 ways kids can eat healthily during their exams

      9 ways kids can eat healthily during their exams

    • Primary School Education
      P1 registration: All your critical questions ― Answered!

      P1 registration: All your critical questions ― An…

      8 more effective ways to ask junior about school

      8 more effective ways to ask junior about school

      5 effective ways to help your child learn faster

      5 effective ways to help your child learn faster

      EXPERT ADVICE: Why does my child have problems reading and writing?

      EXPERT ADVICE: Why does my child have problems re…

    • Social & life skills
      6 benefits of online speech therapy

      6 benefits of online speech therapy

      6 fun ways to teach your child to be assertive

      6 fun ways to teach your child to be assertive

      How to raise confident kids who aren’t afraid to stand up for themselves

      How to raise confident kids who aren’t afraid to …

      Why it's important for parents to “let go” of their kids

      Why it's important for parents to “let go” of the…

  • Parents
    • Lifestyle
      Mommy Makeover: Be the Yummy Mummy

      Mommy Makeover: Be the Yummy Mummy

      What are those itchy red bumps on my skin?

      What are those itchy red bumps on my skin?

      Celeb dad Bernard Lim: My daughter is a joy to love

      Celeb dad Bernard Lim: My daughter is a joy to lo…

      EXPERT ADVICE: Don’t delay health screening during COVID-19!

      EXPERT ADVICE: Don’t delay health screening durin…

    • Money Smarts
      How much does it cost to raise a child in Singapore? [Infographic]

      How much does it cost to raise a child in Singapo…

      11 celeb parents who own successful businesses [Photo Gallery]

      11 celeb parents who own successful businesses [P…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

      How much ang pow money should you give?

      How much ang pow money should you give?

    • Relationships
      OPEN LETTER To my firstborn

      OPEN LETTER To my firstborn

      DAD SAYS How I got my son to cut his mobile phone use

      DAD SAYS How I got my son to cut his mobile phone…

      DAD SAYS How I got my son to read books he detested

      DAD SAYS How I got my son to read books he detest…

      Celeb mum Cheryl Wee: I want my kids to know they’ll always be enough for me

      Celeb mum Cheryl Wee: I want my kids to know they…

    • Shopping Guide
      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER'S GUIDE Best rainy day buys for toddlers [Photo Gallery]

      BUYER'S GUIDE Best rainy day buys for toddlers [P…

      BUYER'S GUIDE 10 great toys for outdoor fun [Photo Gallery]

      BUYER'S GUIDE 10 great toys for outdoor fun [Phot…

      BUYER’S GUIDE Best disposable tape diapers for your baby [Photo Gallery]

      BUYER’S GUIDE Best disposable tape diapers for yo…

  • Events
    • Events
      My Pregnancy My Way Webinar

      My Pregnancy My Way Webinar

      Managing Childhood Myopia Webinar - Protecting The Vision Of Our Future - PAST EVENT

      Managing Childhood Myopia Webinar - Protecting Th…

      Ladies Talk: Living Well in Body and Mind - Past Event

      Ladies Talk: Living Well in Body and Mind - Past …

      Growing Up: Our Children’s Health Journey - Past Event

      Growing Up: Our Children’s Health Journey - Past …

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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breastfeeding

My Pregnancy My Way - Past Event
Events

My Pregnancy My Way - Past Event

Sign up for this must-attend Webinar to pick up pregnancy tips and more!

Pregnancy Journey with Parents-to-be - Past Event
Events

Pregnancy Journey with Parents-to-be - Past Event

Learn new tips for a happy and fulfilling pregnancy journey!

  • Surviving your baby’s first week at home
Development & Milestones

Surviving your baby’s first week at home

From feeding and diapering, to bathing and sleeping ― we cover all this and more!

What breastfeeding position is best for you?
Breastfeeding

What breastfeeding position is best for you?

There are four standard “holds” — which one suits you and baby best?

  • Parents--10-little-lies-all-mums-tell
Lifestyle

10 little lies all mums tell

So yeah, mothers sometimes stretch the truth a little to make ourselves ― or others ― feel better…

  • Babies-What-OTC-meds-can-you-take-safely-when-you're-breastfeeding-1
Breastfeeding

What OTC meds can you take safely when you're breastfeeding?

Find out how over-the-counter (OTC) medication affects your breastmilk and learn if it’s necessary to pump and dump!

  • Parents-MUM-SAYS-I-was-a-clock-watching-mum-but-not-anymore-1
Lifestyle

MUM SAYS I was a 'clock-watching' mum but not anymore

A mother confesses that she was once obsessed with sticking strictly to her baby’s sleeping and feeding schedule…

  • Parents-10-things-we-should-stop-shaming-mums-for-MAIN
Lifestyle

10 things we should stop shaming mums for

Oh, the guilt and shame of being a less-than-perfect mum… Maybe it’s time to show a little sympathy and understanding?

  • Parents---11-things-you-never-knew-about-your-boobs-1
  • Parents---11-things-you-never-knew-about-your-boobs-2
Lifestyle

11 things you never knew about your boobs

From size to cysts, here’s everything you’ll want to know about keeping your breasts in tip-top condition!

Useful breast care tips for new mothers
Breastfeeding

Useful breast care tips for new mothers

Learn helpful ways to ensure that your breasts will be in great shape if you are breastfeeding!

  • Pregnancy-8-things-mums-who've-had-a-C-section-want-you-to-know-1
Giving Birth

8 things mums who’ve had a C-section want you to know

There are many misconceptions about C-sections. We set them straight with expert inputs and real opinions from mums.

  • Babies-7-annoying-things-breastfeeding-babies-do-MAIN
Breastfeeding

7 annoying things breastfeeding babies do

Engorgement and sore nipples aside, learn what nursing mothers have to endure when they breastfeed their babies!

  • Babies-Is-your-baby-nursing-non-stop1
Breastfeeding

Is your baby nursing non-stop?

If your baby is nursing continuously, especially in the evenings, you’d want to know how to handle cluster feeding.

  • Babies--Secrets-to-successful-breastfeeding-1
Breastfeeding

Secrets to successful breastfeeding

A newborn feeds differently from a 6-month-old, so here’s how you can breastfeed effectively at every stage.

  • Babies-Does-my-baby-have-a-tongue-tie-1
Health & Safety

Does my baby have a tongue tie?

Tongue tie restricts your baby’s tongue movement and can affect his feeding and speech.

7 rules of night feeds every mother should know
Breastfeeding

7 rules of night feeds every mother should know

Since your newborn will wake up for night feeds, follow these survival strategies to ease these nursing sessions.

  • New Content Item
Breastfeeding

DAD SAYS Breastfeeding is HER decision

Supportive spouse Winston Tay asserts that a woman’s decision to nurse her baby — or not — is hers alone...

  • Parents-Make it Sinfully chocolate muffins for nursing mums2
Lifestyle

Make it: Sinfully chocolate muffins for nursing mums

Lactation foods contain several galactagogues (ingredients that help increase breastmilk supply) for breastfeeding mums. Check out this easy-to-follow lactation muffin recipe — your best mealtime secret.

  • Babies--Baby-poop---What's-normal-and-what's-not-MAIN
  • Babies--Baby-poop---What's-normal-and-what's-not5
  • Babies--Baby-poop---What's-normal-and-what's-not4
  • Babies--Baby-poop---What's-normal-and-what's-not3
  • Babies--Baby-poop---What's-normal-and-what's-not2
  • Babies--Baby-poop---What's-normal-and-what's-not1
Health & Safety

Baby poop — What’s normal and what’s not

Green, brown, black… The colour and texture of your kewpie’s stools tells you a lot about her health!

  • Babies-10-real-ways-dads-can-support-breastfeeding-mums-1
Breastfeeding

10 great ways dads can support breastfeeding mums

Yes, you can make your wife’s breastfeeding journey easier ― try these suggestions!

  • Babies-6-breastfeeding-challenges-you-shouldn’t-worry-about-Main
  • Babies-6-breastfeeding-challenges-you-shouldn’t-worry-about-2
Breastfeeding

6 breastfeeding challenges you shouldn’t worry about

Experts weigh in on the most common breastfeeding fears mums face and give tips on how to ease them.

Breastfeeding

10 celeb mums who have championed breastfeeding [Photo Gallery]

These eager to #NormaliseBreastfeeding celeb mums are passionate about their right to nurse their children their way.

  • Babies-Breastfeeding-101-All-your-questions-answered
Breastfeeding

Breastfeeding 101: All your questions ― answered!

Find quick answers to your most pressing breastfeeding questions, right here!

CONVERSATIONS WITH… A Breastfeeding Expert
Breastfeeding

CONVERSATIONS WITH… A Breastfeeding Expert

A lactation specialist offers tips to ease your breastfeeding experience and details helpful strategies to tackle common nursing problems.

  • Babies-9-tricks-to-keep-your-sleepy-baby-awake-while-she's-breastfeeding-MAIN
Breastfeeding

9 tricks to keep your sleepy baby awake while she's breastfeeding

Need to find ways to keep baby alert, so that she can nurse properly? We show you how.

  • Pregnancy-6-mums-share-their-confinement-nanny-horror-stories-MAIN
  • Pregnancy-6-mums-share-their-confinement-nanny-horror-stories-2
Giving Birth

6 mums share confinement nanny horror stories

Confinement nannies care for baby and cook nutritious meals for you, post-delivery, but not all new mums are that lucky!

Shopping Guide

BUYER’S GUIDE 9 breast pads nursing mums love [Photo Gallery]

Staying dry inside your bra means feeling comfortable when you’re nursing. So, get the right breast pad to prevent leaks!

  • Babies-My-baby-hates-the-bottle...-Why-MAIN
Breastfeeding

My baby hates the bottle... Why

Bottle refusal can happen among babies who’ve only been latching directly onthe breast before. Here’s why.

  • Flip through our gallery or swipe left for more
  • #9 Pink
  • #8 Megan Fox
  • #7 Victoria Beckham
  • #6 Mila Kunis
  • #5 Kelly Clarkson
  • #4 Ryan Reynolds
  • #3 Xiaxue
  • #2 Chrissy Teigen
  • #1 Beyonce
  • #10 Jenna Dewan Tatum
Lifestyle

10 celebs who have been parent-shamed [Photo Gallery]

From breastfeeding in public to not using a baby carrier correctly, these famous people have faced the wrath of parent shamers!

  • Babies-MUM-SAYS-7-things-I-miss-about-breastfeeding-1
Breastfeeding

MUM SAYS 7 things I miss about breastfeeding

Reflecting on her breastfeeding journey with her three kids, one mum lists what she misses most about nursing them.

  • Babies-Do's-and-dont's-of-bottlefeeding-your-baby-safely-[Infographic]-MAIN
Health & Safety

Do’s and don’ts of bottlefeeding your baby safely [Infographic]

Important things to take note of if you are offering your baby a bottle.

  • Parents--MUM-SAYS-Nurse-in-public-I-can-now
Lifestyle

MUM SAYS Nurse in public? I can now!

Blogger Justine Ong details how she went from shy and sheltered innocent to breastfeeding commando in her nursing journey…

Breastfeeding: Mastering the perfect latch
Breastfeeding

Breastfeeding: Mastering the perfect latch

Follow these latching-on tips to make the most of your nursing experience.

  • Pregnancy-Top-questions-to-ask-your-doula-MAIN
When you are pregnant

Top questions to ask your doula

Need extra physical and emotional support during labour? Get your doula to answer these queries before you hire her.

  • Babies-CONVERSATIONS-WITH-A-lactation-consultant-1
Breastfeeding

CONVERSATIONS WITH… A Lactation Consultant

Getting help from a breastfeeding expert can make your nursing journey a much smoother one. Here are her tips.

  • Pregnancy- 10 items you should add to your hospital bag-1
Giving Birth

10 items you should add to your hospital bag

Giving birth is such a monumental task, making sure you have these things with you should help smooth D-Day.

  • Parents-Celeb-mum-Le-Yao-My-friends-asked-why-I-was-'so-fat'-MAIN-ly6
Lifestyle

Celeb mum Le Yao: My friends asked why I was ‘so fat’

The former MediaCorp actress comes clean on how she lost her baby weight after getting flak from her pals.

  • Babies-Are-certain-formula-milk-brands-better-for-baby-1
Breastfeeding

Are certain formula milk brands better for baby?

Mount Elizabeth Novena Hospital experts address pressing questions on whether some formula milk brands offer more benefits than others.

  • Tots-–-6-hot-baby-feeding-trends-to-know-this-year-1
Food & Nutrition

6 hot baby feeding trends to know this year

Is it hygienic to pre-chew your baby’s food? What about food pouches? Learn which feeding trends are healthy…or not.

  • Babies--Singapore-mums-share-their-newborn-survival-strategies-main
Development & Milestones

Singapore mums share their newborn survival strategies

As you come to grips with life with a brand-new baby, take heart with these experienced mothers’ I-survived-a-newborn hacks.

  • Babies-–-MUM-SAYS-How-I-overcame-my-low-milk-supply-main
  • Babies-–-MUM-SAYS-How-I-overcame-my-low-milk-supply-3
  • Babies-–-MUM-SAYS-How-I-overcame-my-low-milk-supply-2
Breastfeeding

MUM SAYS How I overcame my low milk supply

Mother of three Joanna Goy details her breastfeeding struggles and how she overcame her nursing challenges.

Breastfeeding

MUM’S BLACK BOOK Breastfeeding help for mothers [Photo Gallery]

Frustrated you’ve run into roadblocks in your breastfeeding journey? These lactation experts can help you resolve your nursing woes!

  • Babies-Expressing-breastmillk-How-to-pump-more-1
Breastfeeding

Expressing breastmilk: How to pump more

We have tips for you if you’re struggling to pump more milk to keep up with bubba’s demand.

  • PARENTS–-Save-money-―-you-already-own-nursing-clothes!-main
Lifestyle

Save money ― you already own nursing clothes!

Guess what? You might actually possess nursing-friendly outfits. Here are ways to get more mileage out of your wardrobe favourites!

  • dos-and-donts-while-nursing-3-1
Breastfeeding

Breastfeeding? Foods to eat and those to avoid

You can eat most everything when you’re nursing, but steer clear of certain foods as these may affect your baby…

  • Babies---16-jaw-dropping-facts-about-breastfeeding-JG-1
Breastfeeding

16 jaw-dropping facts about breastfeeding

Sure, breastfeeding is good for both baby and you, but you’ll be amazed by these lesser-known facts!

  • Babies-BUYER’S-GUIDE-9-breast-pads-nursing-mums-love-MAIN
Babies

BUYER’S GUIDE 9 breast pads nursing mums love

Staying dry inside your bra means feeling comfortable when you’re nursing. So, get the right breast pad to prevent leaks!

MUM SAYS I made breastmilk pendants
Relationships

MUM SAYS I made breastmilk pendants

Karen Tay has given breastmilk pendants to her daughters to celebrate their breastfeeding journey.

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