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  • Conceiving
    • Fertility Advice
      EXPERT ADVICE: Should I be worried if I get very heavy periods?

      EXPERT ADVICE: Should I be worried if I get very …

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      Guide to managing Polycystic Ovary Syndrome (PCOS)

      10 mind-blowing facts about your vagina

      10 mind-blowing facts about your vagina

      9 reasons why you can’t conceive again

      9 reasons why you can’t conceive again

    • Getting Pregnant
      Can TCM help with infertility?

      Can TCM help with infertility?

      How to tell the difference between implantation bleeding and a period

      How to tell the difference between implantation b…

      Thalassemia: Facts About This Blood Disorder

      Thalassemia: Facts About This Blood Disorder

      How to prepare for a baby medically and physically

      How to prepare for a baby medically and physically

  • Pregnancy
    • Giving Birth
      4 things to do to make labour easier

      4 things to do to make labour easier

      5 reasons to choose a private hospital for giving birth in Singapore

      5 reasons to choose a private hospital for giving…

      C-sections 101

      C-sections 101

      6 facts you need to know about C-sections

      6 facts you need to know about C-sections

    • When you are pregnant
      How important are omega-3 fatty acids for pregnant mummies?

      How important are omega-3 fatty acids for pregnan…

      How are nuts helpful in your pregnancy?

      How are nuts helpful in your pregnancy?

      Everything you need to know about prenatal yoga

      Everything you need to know about prenatal yoga

      What to expect at your first prenatal check-up

      What to expect at your first prenatal check-up

  • Babies
    • Breastfeeding
      Breastfeeding 101: All your questions ― answered!

      Breastfeeding 101: All your questions ― answered!

      6 breastfeeding challenges & solutions

      6 breastfeeding challenges & solutions

      7 Nutty Things To Know About Lactation and Breast Milk-Boosting Products

      7 Nutty Things To Know About Lactation and Breast…

      BUYER'S GUIDE: Best breast pumps to suit your needs

      BUYER'S GUIDE: Best breast pumps to suit your nee…

    • Development & Milestones
      Easy ways to help your baby kick his pacifier habit

      Easy ways to help your baby kick his pacifier hab…

      Should your baby use a baby walker?

      Should your baby use a baby walker?

      What you need to know about baby heart murmurs

      What you need to know about baby heart murmurs

      Your guide to tracking baby’s growth

      Your guide to tracking baby’s growth

    • Health & Safety
      All you need to know about newborn jaundice

      All you need to know about newborn jaundice

      BUYER’S GUIDE: Best sleep sacks for babies

      BUYER’S GUIDE: Best sleep sacks for babies

      What happens when your baby doesn't get enough sleep

      What happens when your baby doesn't get enough sl…

      BUYER’S GUIDE: Best baby body washes to buy in Singapore

      BUYER’S GUIDE: Best baby body washes to buy in Si…

    • Activities & Play
      12 fun baby-friendly places to visit in Singapore [Photo Gallery]

      12 fun baby-friendly places to visit in Singapore…

      Six mobile games your tween might be playing [Photo Gallery]

      Six mobile games your tween might be playing [Pho…

      13 fun pocket-friendly things to do in the South [Photo Gallery]

      13 fun pocket-friendly things to do in the South …

      4 ways to stay close to your cutie

      4 ways to stay close to your cutie

  • Tots
    • Behavior & Discipline
      5 reasons Threenage years are worse than the Terrible Twos

      5 reasons Threenage years are worse than the Terr…

      CONVERSATIONS WITH… An Autism Therapist

      CONVERSATIONS WITH… An Autism Therapist

      10 time-out tactics that work

      10 time-out tactics that work

      How to talk to your kid after yelling at him

      How to talk to your kid after yelling at him

    • DEVT & Milestones
      CONVERSATIONS WITH… A Speech and Language Therapist

      CONVERSATIONS WITH… A Speech and Language Therapi…

      9 tips to raise a tot with the right mindset

      9 tips to raise a tot with the right mindset

      Help, my child won’t speak!

      Help, my child won’t speak!

      Why is my toddler waking up so early?

      Why is my toddler waking up so early?

    • Food & Nutrition
      How to identify good and bad poop shapes

      How to identify good and bad poop shapes

      How common is constipation among Singaporean toddlers?

      How common is constipation among Singaporean todd…

      9 ways to help your child eat better

      9 ways to help your child eat better

      ABCs of eating for smart kids

      ABCs of eating for smart kids

    • Health & Safety
      3 simple steps to tell if your child has Obstructive Sleep Apnea [Infographic]

      3 simple steps to tell if your child has Obstruct…

      Your by-age guide to car seat safety [Video]

      Your by-age guide to car seat safety [Video]

      Unsafe Magnetic Toys for Children

      Unsafe Magnetic Toys for Children

      Children eye problems you may not know about

      Children eye problems you may not know about

  • Kids
    • Activities & Play
      Free and sheltered mall playgrounds in Singapore 2023 [Photo Gallery]

      Free and sheltered mall playgrounds in Singapore …

      8 family-friendly activities this December holidays

      8 family-friendly activities this December holida…

      Best e-learning resources for kids

      Best e-learning resources for kids

      5 physical effects of smartphone addiction on kids

      5 physical effects of smartphone addiction on kids

    • Health & Nutrition
      What you need to know about scoliosis in children

      What you need to know about scoliosis in children

      Is my child’s school bag too heavy?

      Is my child’s school bag too heavy?

      Flat feet in children: What you need to know

      Flat feet in children: What you need to know

      What are the signs of ADHD in children?

      What are the signs of ADHD in children?

    • Primary School Education
      BUYER’S GUIDE: Best school bags for children

      BUYER’S GUIDE: Best school bags for children

      Mother-tongue dyslexia: What you need to know

      Mother-tongue dyslexia: What you need to know

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Maths

      Study-smart guide to PSLE success — Science

      Study-smart guide to PSLE success — Science

    • Social & life skills
      Managing screen time for your little one

      Managing screen time for your little one

      6 ways to shield your tween from porn

      6 ways to shield your tween from porn

      "Going to school helped my child with autism”

      8 things to learn about autism from "Atypical"

  • Parents
    • Lifestyle
      5 reasons why you should get regular health screenings

      5 reasons why you should get regular health scree…

      How to pay less for infantcare and childcare

      How to pay less for infantcare and childcare

      7 tips to work from home with kids without losing your mind

      7 tips to work from home with kids without losing…

      Mommy Makeover: Be the Yummy Mummy

      Mommy Makeover: Be the Yummy Mummy

    • Money Smarts
      All you need to know about the Baby Bonus in Singapore

      All you need to know about the Baby Bonus in Sing…

      All about Singapore’s Parenthood Tax Rebate

      All about Singapore’s Parenthood Tax Rebate

      Why it's important for your child to have an insurance plan

      Why it's important for your child to have an insu…

      11 great ways to save money on baby stuff

      11 great ways to save money on baby stuff

    • Relationships
      5 tactics to deal with your fighting kids

      5 tactics to deal with your fighting kids

      Celeb dad Max Loong: Meeting my son was the best day of my life

      Celeb dad Max Loong: Meeting my son was the best …

      Celeb Dad Bjorn Shen: Changing diapers is like unwrapping rotten Nasi Lemak

      Celeb Dad Bjorn Shen: Changing diapers is like un…

      Celeb dad Daniel Ong: Single-dad dating is like buy 1, get 1 free!

      Celeb dad Daniel Ong: Single-dad dating is like b…

    • Shopping Guide
      BUYERS’ GUIDE: Best shower creams for baby’s eczema [Photo Gallery]

      BUYERS’ GUIDE: Best shower creams for baby’s ecze…

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYER’S GUIDE Best family-friendly cars of 2020

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS GUIDE Best sensory toys for your tot

      BUYERS’ GUIDE: Best childproofing products to check out

      BUYERS’ GUIDE: Best childproofing products to che…

  • Events
    • Events
      Pregnancy 101: Prepping For Parenthood

      Pregnancy 101: Prepping For Parenthood

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: Bump, Birth and Beyond 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: A New Beginning 2025

      Pregnancy: Pregnancy Made Easy 2024

      Pregnancy: Pregnancy Made Easy 2024

  • Marketplace
    • Marketplace
      6 useful lessons for parenting a teenager

      Maternity Essentials

      6 useful lessons for parenting a teenager

      Baby Essentials

      6 useful lessons for parenting a teenager

      Toddler Essentials

      6 useful lessons for parenting a teenager

      Parentcraft Services

      6 useful lessons for parenting a teenager

      Product Reviews

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Babies

CONVERSATIONS WITH… A Lactation Expert
Breastfeeding

CONVERSATIONS WITH… A Lactation Expert

A lactation specialist offers tips to ease your breastfeeding experience and details helpful strategies to tackle common nursing problems.

Activities & Play

13 fun pocket-friendly things to do in the South [Photo Gallery]

No need to burn a hole in your pocket when you spend time with junior in Marina Bay and Sentosa!

When baby starts moving
Development & Milestones

When baby starts moving

Being mobile is an exciting development for your tot, and this is what she learn from her new perspective...

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  • Vtech Sing and Soothe Mobile
  • Skip Hop Treetop Friends Musical Mobile
  • Fisher-Price Precious Planet 2-in-1 Projection Mobile
  • Helga Kreft Parrot Mobile
  • Lucky Baby Jolee Musical Mobile
  • Tiny Love — My Nature Pals
  • Baby Einstein Sweet Sea Dreams Mobile
  • Bright Starts Soothing Safari 2-in-1 mobile
  • Tiny Love – Take-Along Mobile
  • Mothercare Space Dreamer Mobile
  • Fisher-Price Rainforest Peek-a-boo Leaves Musical Mobile
  • Tiny Love Magical Night Mobile
Development & Milestones

BUYER'S GUIDE 12 crib mobiles

We’ve gone through a selection of crib mobiles that might be perfect for your little one.

  • Babies–6-things-you-thought-would-happen-when-you-breastfeed,-but-actually-don’t-MAIN
Breastfeeding

6 things you thought would happen when you breastfeed, but actually don’t

No matter how prepared you think you are about nursing your baby, there’ll always be surprises along the way!

  • Babies-9-tricks-to-keep-your-sleepy-baby-awake-while-she's-breastfeeding-MAIN
Breastfeeding

9 tricks to keep your sleepy baby awake while she's breastfeeding

Need to find ways to keep baby alert, so that she can nurse properly? We show you how.

My baby girl nearly drowned!
Babies

My baby girl nearly drowned!

A year after a scary near-drowning incident in a pool, Joyce Oh’s toddler daughter is still grappling with nightmares

Help baby sleep by separating night from day
Babies

Help baby sleep by separating night from day

Has bubba been snoozing all day and “partying” all night? It’s time to reset his body clock.

  • Babies-Why-breastfeeding-can-be-easier-the-second-time-round-MAIN
Breastfeeding

Why breastfeeding can be easier the second time round

Give breastfeeding another shot even if your first effort was tough. We tell you why it’s easier the second time.

  • Babies-My-baby-hates-the-bottle...-Why-MAIN
Breastfeeding

My baby hates the bottle... Why

Bottle refusal can happen among babies who’ve only been latching directly onthe breast before. Here’s why.

  • Pregnancy-Make-it-Frisomum-Gold-Creamy-Pumpkin-Pudding-(FRISO)-main
Health & Safety

Make it: Creamy pumpkin pudding

Easy to make, this yummy pudding made with pumpkin, gelatin and milk is a rich-tasting snack or dessert you’ll love (and nourishing for your bump!)

Health & Safety

8 popular baby products that are actually dangerous [Photo Gallery]

Time to toss these baby items out of your home ― they do more harm than good!

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Development & Milestones

Baby’s first shoes — 3 vital tips

Choosing the right pair for bubba could even affect how well baby learns to walk…

10 free playthings for baby
Development & Milestones

10 free playthings for baby

Who needs expensive, shop-bought toys? These don’t cost a cent!

Is it nature or nurture that makes a super baby?
Development & Milestones

Is it nature or nurture that makes a super baby?

Turns out, how brilliant you are has little effect on how your baby turns out.

  • Babies-Bottlefeed-bubba-safely-with-these-5-tips
Health & Safety

Bottlefeed bubba safely with these 5 tips

Important safety tips to remember when giving baby the bottle.

  • BUYER’S GUIDE 5 top baby video monitors
  • Withings Home Baby Monitor
  • Philips Avent Digital Video Baby Monitor (SCD 603/01)
  • D-Link’s Day & Night Wi-Fi Baby Camera (DCS-700L)
  • D-Link EyeOn Baby Monitor (DCS-825L)
  • Tommee Tippee Digital Baby Monitor with Sensor Pad
Babies

BUYER'S GUIDE 5 top baby video monitors

Keep an eye on your little sweetie wherever you are, with these nifty baby monitors.

  • Babies-My-babys-infections-left-him-barely-conscious
Health & Safety

“My baby’s infections left him fighting to breathe!”

Bad enough that Long Li Yann’s children had been swapping infections for weeks, then one night, her baby barely responded…

“My 8-month-old baby had a liver transplant”
Health & Safety

“My 8-month-old baby had a liver transplant”

When doctors diagnosed her infant with a life-threatening condition, Grace Park pulled together every resource to save her tiny daughter.

Colic: When your baby won't stop crying
Babies

Colic: When your baby won't stop crying

It’s scary, and tears at your feelings and your nerves. But why won’t your baby stop crying?

  • Flip through our photo gallery or swipe left for more!
  • Skip Hop Zoo Take-along Night Light
  • Cloud B Sleep Sheep
  • Philips Avent Digital Bath & Room Thermometer
  • Gro Zippy Pop Sleep Bag
  • SnoozeShade Plus Deluxe
  • Red Castle CacoonaBaby
  • Skip Hop Moonlight & Melodies Projection Mobile (Safari)
Babies

BUYER’S GUIDE Must-have sleep aids for every baby

Give bubba the chance to catch more Zzzs by giving his sleep routine these simple tweaks.

  • Flip through our gallery or swipe left for more
  • Dreambaby Grooming Kit
  • Summer Infant Health and Grooming Kit
  • Safety 1st Deluxe Healthcare and Grooming Kit
  • Lucky Baby Safety Classic Grooming Set
  • The First Years American Red Cross Baby Healthcare and Grooming Kit
  • Tommee Tippee Closer to Nature Healthcare and Grooming Kit
  • Nuby Medical Kit
Babies

BUYER’S GUIDE Best baby grooming kits

An all-in-one babycare set lets you cater to bubba’s hygiene and healthcare needs, including removing his snot!

Baby’s crying — what does it mean?
Health & Safety

Baby’s crying — what does it mean?

Watch our video to make sense of the different cries...

Baby’s crying — what does it mean?
Health & Safety

Baby’s crying — what does it mean?

Watch our video to make sense of the different cries...

  • Babies-4-ways-to-prevent-bubba-from-falling-sick-in-infantcare-1
Health & Safety

4 ways to prevent bubba from falling sick in infantcare

Your baby is likely to catch more bugs when they are clustered with others. Here’s how to prevent it…

Babies

Best airlines for flying with kids

Travelling with junior can be terrifying ― non-stop crying! ― some carriers do everything to make your journey less stressful.

  • Babies-My-baby-s-blood-vessels-swelled-suddenly
Health & Safety

“My baby’s blood vessels swelled suddenly!”

Nathalie Yan’s maternal instincts saved her 4-month-old girl from lifelong heart problems.

4 ways to stay close to your cutie
Activities & Play

4 ways to stay close to your cutie

Master the mother-baby bond at home with these top tips.

  • Babies-MUM-SAYS-7-things-I-miss-about-breastfeeding-1
Breastfeeding

MUM SAYS 7 things I miss about breastfeeding

Reflecting on her breastfeeding journey with her three kids, one mum lists what she misses most about nursing them.

  • Babies-Do's-and-dont's-of-bottlefeeding-your-baby-safely-[Infographic]-MAIN
Health & Safety

Do’s and don’ts of bottlefeeding your baby safely [Infographic]

Important things to take note of if you are offering your baby a bottle.

  • Babies-EXPERT-ADVICE-Can-my-baby-become-deaf-from-an-ear-infection-1
Health & Safety

EXPERT ADVICE: Can my baby become deaf from an ear infection?

If baby’s tugging on their ear, they may have an ear infection. Find out what causes this common childhood problem.

Health & Safety

BUYER’S GUIDE 9 Best baby shampoos [Photo Gallery]

Make sure that you’re applying the safest and gentlest products to bubba’s mane!

Babies

BUYER'S GUIDE 9 best diaper-rash creams [Photo Gallery]

Use these diaper rash creams to ease any redness on bubba’s bum.

  • Babies-Celeb-mum-Nadiah-M-Din-Every-day-is-a-learning-journey-for-me-MAIN
Development & Milestones

Celeb mum Nadiah M Din Every day is a learning journey for me

The Mata Mata actress dishes on life with her new cutie and even travelling with bubba, since becoming a mum.

  • Babies--Track-your-baby's-milestones---Feeding3
Development & Milestones

Track your baby's milestones — Feeding

Your suckling babe will soon become a ravenous tot ― here’s how you can develop her taste buds.

Health & Safety

8 plants that’ll keep the mozzies away [Photo Gallery]

Save bubba’s skin from getting bitten by nasty mosquito with one of these bug-repelling plants!

  • Babies–5-ways-to-freshen-up-your-baby’s-bedding-THUMBNAIL
Health & Safety

5 ways to freshen up your baby’s bedding

Your baby’s sheets are a hotbed for bacteria and odour ― get rid of stains and smells with these tips.

  • BABIES-4-Ways-to-protect-baby’s-delicate-skin- THUMBNAIL
  • BABIES-4-Ways-to-protect-baby’s-delicate-skin-1
  • BABIES-4-Ways-to-protect-baby’s-delicate-skin-2
  • BABIES-4-Ways-to-protect-baby’s-delicate-skin-2 (1)
Health & Safety

4 ways to protect baby’s delicate skin

Don’t take chances with your baby’s sensitive skin ― keep it soft and supple with these strategies.

Bonding with baby at mealtimes
Health & Safety

Bonding with baby at mealtimes

Feeding your little fella involves more than just food. Here are ways to bond with bubba while breaking bread.

Touch and feel: Tactile activities for your tyke
Development & Milestones

Touch and feel: Tactile activities for your tyke

Keep your kewpie entertained for hours with these educational-yet-fun open-ended play ideas.

  • Learn baby sign language basics-main
Development & Milestones

Learn baby sign language basics

Open the lines of communication with your cutie even before he’s able to utter his first words.

Breastfeeding: Mastering the perfect latch
Breastfeeding

Breastfeeding: Mastering the perfect latch

Follow these latching-on tips to make the most of your nursing experience.

Babies

BUYER’S GUIDE 8 unbelievably high-tech nursery gadgets

Soup up your sweetie’s new digs with these drool-worthy devices.

Babies

BUYER'S GUIDE 8 must-have travel essentials for babies

Gearing up for a trip with bubba? Make your next vacation a cinch with baby-friendly gear like these…

  • Flip through our gallery or swipe left for more
Babies

BUYER’S GUIDE Best jogging strollers for active parents

Turn your mini-me into a workout buddy with a running buggy that’ll help you achieve your get- and stay-fit goals!

  • Babies-How to cope with your high  need baby-1
  • Babies-How to cope with your high  need baby-2
Development & Milestones

How to cope with your “high-need baby”

If your tot cries intensely and needs to be carried all the time, try these useful strategies to cope…

  • Babies-Should-you-give-rice-water-to-your-unwell-baby
Health & Safety

Should you give rice water to your unwell baby?

If your little one is unwell, offering rice water can help to rehydrate her. Does it have other benefits?

7 tips to get baby eating
Health & Safety

7 tips to get baby eating

If bubba’s still not eating, overhaul your lunch strategy with these tips.

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